Press Release

Service addresses digital leaders’ most pressing priorities to deliver stronger CX and drive customer retention and loyalty LONDON, 22 June 2022 — Forrester (Nasdaq: FORR) today announced Forrester Decisions for Digital Business & Strategy, a new research service designed to help digital leaders across industries, including banking, insurance, and retail, create and deliver businesswide digital [...]

De service richt zich op de meest urgente prioriteiten van digitale leiders om een sterkere klantenervaring te bieden en daarmee klantbehoud en -loyaliteit te stimuleren LONDEN, 22 juni 2022 — Forrester (Nasdaq: FORR) heeft vandaag Forrester Decisions for Digital Business & Strategy aangekondigd, een nieuwe onderzoeksdienst die is ontworpen om digitale leiders in verschillende sectoren, waaronder het bankwezen, [...]

Forrester presenta el nuevo servicio de decisiones de Forrester para líderes de estrategia y negocios digitales en Europa El servicio aborda las prioridades más apremiantes de los líderes digitales para ofrecer una CX más sólida e impulsar la retención y lealtad de los clientes. LONDRES, June 22, 2022 — Forrester (Nasdaq: FORR) anunció hoy Forrester Decisions for [...]

Top Canadian brands continue to deliver more emotionally positive experiences CAMBRIDGE, Mass., June 14, 2022 — Forrester’s (Nasdaq: FORR) Canada 2022 Customer Experience Index (CX Index™) reveals that customer experience (CX) quality among Canadian brands has dropped following three years of stability. At the pandemic’s start, Canadian brands were able to adapt quickly and transform [...]

Service addresses digital leaders’ most pressing priorities to deliver stronger CX and drive customer retention and loyalty  NASHVILLE, Tenn. and CAMBRIDGE, Mass., June 7, 2022 — Forrester (Nasdaq: FORR) today announced Forrester Decisions for Digital Business & Strategy, a new research service designed to help digital leaders across industries, including banking, insurance, retail, and healthcare, [...]

Brands’ lack of customer focus reverses CX momentum gained during the pandemic  NASHVILLE, Tenn. and CAMBRIDGE, Mass., June 6, 2022 — According to Forrester’s (Nasdaq: FORR) US 2022 Customer Experience Index (CX Index™) rankings, CX quality fell for 19% of brands in 2022 — the highest proportion of brands to drop in one year since [...]

Forrester’s new trust model identifies four key drivers of trust for Australian government Sydney, June 1, 2022 – According to Forrester (Nasdaq: FORR), Australians have moderate trust in the institution of government, with more people trusting state and local governments than the federal government. Due to issues with vaccines and interstate lockdowns, as well as [...]

CAMBRIDGE, Mass., May 19, 2022 — Forrester (Nasdaq: FORR) today announces that the company has joined the Work Without Limits Business Network to foster greater employment opportunities for candidates with disabilities. As part of its diversity and inclusion (D&I) journey, Forrester’s hiring initiatives focus on attracting talent from all backgrounds — including racial, ethnic, gender [...]

Year-over-year total contract value increased by 15% to $351.4 million Cambridge, Mass., May 5, 2022 — Forrester Research, Inc. (Nasdaq: FORR) today announced strong results for the first quarter ended March 31, 2022, headlined by contract value growth of 15% with revenue growth of 10%. On a GAAP basis, earnings per share (EPS) was $0.22, [...]

The in-person and digital experience will explore how customer experience, B2C marketing, and digital leaders can better understand and serve their customers’ needs to increase loyalty and drive business growth LONDON, 4 May 2022 — Forrester (Nasdaq: FORR) today announced the full conference agenda for CX EMEA, being held in London and digitally on 22–23 June, 2022. According to [...]

La experiencia digital y en persona explorará cómo la experiencia del cliente, el marketing B2C y los líderes digitales pueden comprender y atender mejor las necesidades de sus clientes para aumentar la lealtad e impulsar el crecimiento del negocio LONDRES, 4 de mayo de 2022 — Forrester anunció hoy la agenda completa de la conferencia para CX [...]

De persoonlijke en digitale ervaring gaat na hoe klantbeleving, B2C-marketing en digitale leiders de behoeften van hun klanten beter kunnen begrijpen en bedienen om de loyaliteit te vergroten en de groei van het bedrijf te stimuleren LONDEN, 4 mei 2022 — Forrester kondigde vandaag de volledige agenda voor de conferentie voor CX EMEA aan, die wordt gehouden in [...]

Auf dem hybriden Event erfahren Führungskräfte aus den Bereichen Kundenerfahrung, B2C-Marketing und Digitalisierung, wie sie die Bedürfnisse ihrer Kunden besser verstehen und bedienen können und dadurch das Unternehmenswachstum nachhaltig fördern LONDON, 4. Mai 2022 — Forrester (Nasdaq: FORR) hat heute das vollständige Konferenzprogramm für das CX EMEA bekannt gegeben, das vom 22. bis 23. Juni 2022 in [...]

B2B CMOs should drive alignment across the ecosystem to shape their company’s future AUSTIN, Texas, and CAMBRIDGE, Mass., May 2, 2022 — According to new research unveiled at Forrester’s (Nasdaq: FORR) B2B Summit North America, B2B CMOs are increasingly playing a critical role in driving sustainable and profitable growth for their companies. They are steering [...]

The event will share actionable insights to help customer experience, B2C marketing, and digital leaders deliver experiences that increase customer retention and revenue growth  CAMBRIDGE, Mass., April 27, 2022 — Forrester (Nasdaq: FORR) today announced the full conference agenda for its CX North America event being held in Nashville, Tennessee, and digitally, June 7–9, 2022. According to Forrester, companies that [...]

CAMBRIDGE, Mass., April 27, 2022 — Forrester (Nasdaq: FORR) today announces its global technology awards for two categories: Technology Strategy Impact and Enterprise Architecture. These awards will recognize organizations that have technology strategies that are outcome-driven, put the customer at the center of their firm’s operating model, and accelerate business growth. Nominations for both award [...]

Service helps leaders anticipate and manage cybersecurity risks and deploy the right security technology to protect business reputation SINGAPORE, April 26, 2022 — To help firms better prepare, anticipate emerging cybersecurity threats, and protect their reputation, Forrester (Nasdaq: FORR) today introduced Forrester Decisions for Security & Risk in the Asia Pacific (APAC) region. According to [...]

Faced with an acute skills shortage, European businesses need to look beyond traditional talent hubs LONDON, 25 April 2022 – According to Forrester (Nasdaq: FORR), three cities in the Nordics: Helsinki, Stockholm, and Copenhagen are top European hotspots for businesses to recruit highly skilled talent. The top 10 cities also include Berlin, Hamburg, Oslo, Munich, [...]

Angesichts des akuten Fachkräftemangels müssen europäische Unternehmen über die traditionellen Regionen hinausschauen, um die Talente für morgen zu finden LONDON, 25. April 2022 — Nach Angaben von Forrester (Nasdaq: FORR), sind Helsinki, Stockholm und Kopenhagen die europäischen Talente-Hotspots, in denen Unternehmen hochqualifizierte Mitarbeiter:innen für die Zukunft finden. Zu den Top-10-Städten gehören auch Berlin, Hamburg, Oslo, München, [...]