Data, AI, And Analytics Leaders

Drive Growth Through Trusted AI Insights

Delivering AI-powered insights that drive business growth requires a comprehensive strategy that aligns data, technology, and business leaders. To be successful, these leaders must find ways to expand their organizational influence, build trust in their work, and enable the business to make better decisions.

Challenges You Face

Today’s data, AI, and analytics leaders often struggle to drive significant business impact because their role and function may not be clearly defined, limiting their influence across their organization. Forrester can help address these and other significant challenges, including:

  • Overcoming organizational silos to align business units and functions around data and AI.
  • Implementing data governance effectively.
  • Defining career development tracks to retain skilled data, AI, and analytics professionals.
  • Balancing emerging technology and innovation with practical goals and implementation.
  • Clearly defining your role and responsibilities to avoid overlap with other positions.

How Forrester Helps You Drive Business Results

Forrester empowers data, AI, and analytics leaders to build and implement strategies that will scale data and AI efforts and align your organization around a data-driven culture.

Bold Solutions Fit For You

Forrester helps data, AI, and analytics leaders and their teams deliver consistent data strategies that align to business goals while embracing the future of data and AI with clarity and confidence.

Create Business Value From Trusted Data And AI

Forrester Decisions for Data, AI & Analytics helps enterprise data and technology leaders create business value from trusted data, build the foundation to scale AI, and cultivate a data-driven culture with urgency.

Blog

How To Get Retrieval-Augmented Generation (RAG) Right?

Charlie Dai 2 hours ago
As Artificial Intelligence (AI) continues to redefine the way organizations think and work, retrieval-augmented generation (RAG) is a pivotal tool for enterprise adoption of generative and agentic AI. It enhances AI models by providing authoritative knowledge at inference time. While leading vendors have introduced the first generation of commercial RAG offerings, the inherent complexity of […]
Blog

Key Takeaways From Cisco Live 2025: Cisco’s Big Bets For Unified Security And AI

Jitin Shabadu 11 hours ago
Cisco Live 2025 Focused On Three Main Themes: AI, Simplification, And Security At its annual Cisco Live event, the company delivered a clear message: It’s operationalizing AI across the core pillars of networking, security, and observability. Building on last year’s momentum with innovations like Hypershield and Splunk integration, the company has framed its vision around […]
Blog

Chaos Is A Ladder: Government Innovation In 2025

Lauren Nelson 3 days ago
Driven by budget uncertainty, workforce shifts, and the accelerating pace of technology, our government clients are navigating radical change.
Blog

The AI Cost Center Crisis

Jay Pattisall 3 days ago
AI reshapes the way marketing agencies deliver value — increasing productivity, accelerating the speed of insights, assisting creative ideation, amplifying production velocity, and sharpening media and search activation. But they are not being compensated for the value creation. It’s an AI cost center crisis.
Blog

Small Purchases, Big Risks: Shadow AI Use In Government

Jeff Pollard 6 days ago
Powerful AI tools are now widely available, and many are free or low-cost. This makes it easier for more people to use AI, but it also means that the usual safety checks by governments — such as those done by central IT departments — can be skipped.
Blog

AI Isn’t Cheap — Here’s How To Spend Smarter

Michele Goetz 6 days ago
While enterprise AI spending remains relatively modest today, the potential for overspending is significant. Most organizations are still experimenting, with only a few production-ready use cases. But that’s about to change.

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