Rowan Curran

Analyst

Forrester Bio

Author Insights

Video

Predictions 2023: AI Will Become An Indispensable, Trusted Enterprise Coworker

Rowan Curran October 27, 2022

Blog

Presentations Are About To Get Swamped In AI-Generated Images

Rowan Curran September 23, 2022
Tools such as DALL-E Mini and Stable Diffusion are proving immensely useful for generating visual content. But there are some limitations.
Blog

AI Needs Synthetic Data To Build A Real Future

Rowan Curran September 7, 2022
It’s a hazy Saturday morning in Southern California when a struggling actor gets a call. “They want me to do what?” he asks his agent incredulously. “OK, tell them I’ll be there.” He spends the next 24 hours doing everything he can to stay awake, per the instructions of his agent. Finally, the time comes, […]
Blog

Announcing The Forrester Wave™: AI/ML Platforms, Q3 2022

Rowan Curran July 12, 2022
Artificial intelligence applications are beginning to hit their stride, delivering end-to-end experiences for customers and employees that match or exceed human capacities. To help enterprises decide which AI/machine-learning (ML) platform to invest in, Forrester evaluated vendor platforms offered by Amazon Web Services, C3 AI, Cloudera, Databricks, Dataiku, DataRobot, Google, H2O.ai, IBM, Microsoft, Palantir, RapidMiner, RStudio, […]
Blog

Put Your Computer Vision Models In “The Matrix” With Synthetic Data

Rowan Curran June 30, 2022
As artificial intelligence charges forward on many fronts, computer vision continues to be one of the most, if not the most, critical method of connecting the real and digital worlds. Computer vision is now well out of niche implementations and use cases and has mass-market appeal across industries and applications. Despite its usefulness, computer vision […]
Blog

If You Can Say It, You Can See It: Dall-E And You

William McKeon-White June 22, 2022
Or, “How a natural language image generation AI used as a meme generator by social media may impact your business.” Welcome To The Future — It’s Got AI-Generated Art Let’s play a quick game. Which of the below images were made by an AI system generating images based on word prompts? Let’s pretend you guessed […]
Blog

Meet Rowan Curran, Forrester’s Newest AI/ML And Data Science Analyst

Rowan Curran April 8, 2022
Tell Us About Yourself Born and raised in Massachusetts, I’m a New Englander to my heart. You’ll have to get me really agitated to hear any trace of an accent. Insatiable curiosity is a driving force in my life and leads me to adventures both outdoor and indoor. You can catch me on my days […]
Blog

Don’t know where your customers and assets are? Then you don’t know where your business is going.

Rowan Curran June 6, 2016
Business decision-makers take note: location-based context is critical for the future of application experiences and customer engagement. Understanding the location of customers and assets lets companies get closer to their customers and assets to drive better decisions (just to name a few: choosing the a site for a brick-and-mortar location, picking what offer to send […]
Blog

It’s Elementary, My Dear Watson: Developers Will Build Cognitive Experiences Bit-By-Bit

Rowan Curran May 31, 2016
It seems like nearly everyone is ready (or at least willing) to add intelligence to their applications. Despite the enthusiasm, developers building cognitive applications have encountered some real growing pains. The way we’re going about things, it’s almost begun to feel like the promise of cognitive computing would collapse like the AI hype in the […]
Blog

Search Can Build The Foundation For Cognitive Experiences In The Enterprise

Rowan Curran May 5, 2016
Knowledge is power. And in a time where insights drive business differentiation, knowledge is also the origin of power. In our daily routines as consumers, search is probably the most common application we use to find knowledge, and it forms the basis of our personal systems of insight. But at long last, search in the […]
Blog

Streaming Analytics Will Transform The Internet Of Things Into The Internet Of Analytics

Rowan Curran April 15, 2016
The challenges of how to manage, ingest, store, analyze, and act upon data in the IoT are beginning to bear down on enterprises. The honeymoon talk of ‘billions and billions of devices’ is over and it’s time to get down to the dirt of how to generate value from all these connected devices. Streaming analytics […]
Blog

Digital Experience Personalization Is Hollow Without Predictive

Rowan Curran March 18, 2015
There’s no other way to slice it: competition for digital audiences is brutal. Intolerance for poor performance and disengaging experiences drives customers to competitor’s sites more quickly and more permanently than any time in history. Users increasingly demand digital experiences that personalize to their immediate needs and adapt to the current context, not treat them […]