promoted
Posts tagged with this will be displayed in the filter section of the Featured Insights page
Insights
Blog
Infrastructure Limitations Make Rural Communities More Vulnerable To The Mental Health Crisis
The widespread adoption of virtual health has made mental health support more accessible for many. Yet for many in rural areas, it remains out of reach.
Blog
Jump-Start Your 2022 Marketing Measurement Strategy With A Focus On Precise And Actionable Insights
Learn three steps to improve your marketing and media measurement strategy in 2022.
Blog
The Future Of CRM: A Forrester Perspective
Learn three key drivers that are expanding CRM’s remit and transforming the technology.
Blog
In The Future, Will You Really Need A CRM?
Just a small fraction of sellers use CRM stages to manage deals. So why do companies continue to pay so much for tools that go unused?
Blog
Proposed Surveillance Advertising Ban, Meet Contextual Targeting
A proposed US law banning surveillance advertising emphasizes that marketers need to invest in contextual advertising, zero-party data, and other less invasive ways to gain audience insights.
Blog
The Future Of Healthcare
Healthcare is going to see some dramatic change in the decade ahead. Find out which areas are most likely to be impacted and what leaders can do to set their healthcare organizations up for success.
Blog
Netflix Saturation Nears, With No Dearth Of Original Content To Binge
We break down what the streaming giant's customer (re)acquisition woes and recent price hike reveal about the state of the streaming market.
Blog
Four Things Sales Executives Should Do Immediately To Ensure A Fast Start To 2022
A sluggish January can be difficult to recover from. Use these insights to start the year on the right foot.
Blog
Achieve High Performance By Learning From Elite Sports Leaders
Elite sports leader create a vision, set a strategy, and recruit the right people for the team’s success. Other parallels with business leaders can also be instructive.
Blog
Happy New Year? What To Know About Employee Burnout In 2022
We spent the entire pandemic studying wellness and well-being at work and our data shows that burnout is not as simple as you think.
Blog
The Security Services Flywheel
The “Security Services Flywheel” is based on the Disney Flywheel. It serves as an explainer on why security services continue to stay relevant, no matter how sophisticated products get.
Blog
Employer Branding: The New Marketing Frontier
Brand building in 2022 will be as much about employer branding as it is about traditional consumer marketing. Find out why.
Blog
Google Acquisition Of Siemplify Is A Knockout Punch For Standalone SOAR
With this move, the SIEM has irrevocably been altered to s more holistic security analytics platform, incorporating SIEM, SOAR, and SUBA in a single offering.
Blog
Five Areas B2B Sales Leaders Are Prioritizing In 2022: Straight From The Source
What our clients ask us about is often indicative of emerging trends. Here are some of the top questions we heard over the last quarter, along with the answers.
Blog
The Unstoppable Rise Of Central Bank Digital Currencies (CBDCs)
With the broader rollout of the e-yuan next month, government-backed digital currency will enter a new era. What will it hold for banks, non-financial services firms, and society at large?
Blog
Targeting Truth In The Misinformation Age
B2C brands are fueling the misinformation industry, albeit unintentionally. Here's how marketers can take action to stop contributing to the problem.
Blog
The Next Decade Of Healthcare Is Primed For Seismic Disruption By Hospital-At-Home
The house call has made a comeback, accelerated by the pandemic. This is the leading edge of a monumental shift in healthcare.
Blog
On The Eve Of Another COVID-19 Year, Planning Matters More Than Ever
Amid lingering uncertainty, it may be tempting to question the value of long-range planning. The post-COVID landscape will look very different from the landscape pre-COVID — and B2B leaders who are unprepared will lose out.
Blog
Log4j, Open Source Maintenance, And Why SBOMs Are Critical Now
Beyond the immediate response issues, the Log4j vulnerability poses longer-term risk management and community considerations.