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Phishing: The Simple Attack That Shreds The Defenses Of Sensitive Networks
Diplomatic networks carry some of the world’s most sensitive information: communications between world leaders, key technical intellectual property, trade strategies, and military plans. A recent report by antiphishing vendor Area 1 Security reveals that a three-year-long cyberattack led to the successful breach of the European Union’s diplomatic communications network. By focusing on the cybersecurity of the […]
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Smart Retail eCommerce Shopping Features And What We Can Learn From Them
Retailers are trying to differentiate their shopping experiences to win, serve, and retain increasingly empowered customers. The first step to adding any website feature is to ensure that you understand your customers, their needs, and their journeys. You’re lost without this step. Here are three examples of smart retail website features making online shopping easier […]
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Tainted Love: Understanding Tainted Detection In The MITRE ATT&CK Evaluation
In my previous blog post on the MITRE ATT&CK evaluations, I developed a scale for rating the individual vendor evaluations and provided source code to help make the results more generally consumable. Since publishing this blog, I’ve been having a number of conversations with clients about the “tainted” modifier in the recent MITRE ATT&CK evaluations, […]
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Get Ready For Edge Computing’s Rise In 2019
Every company needs edge computing on its technology road map starting in 2019. While many of you may see edge as exclusive to IoT, its value is much wider and will prove as critical to driving up customer experience as content delivery networks (CDN) were in the early days of the web . . . […]
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Robotics Quotient — Maximize Value From AI And Automation Investments
AI and automation have risen to the top of CIOs’ agendas, but most companies aren’t prepared to recognize the full value from their investments. While they’ve spent money on technology, they haven’t invested enough in fundamentals — the people, leadership, and organizational structures that will drive success. Learn how our RQ (Robotics Quotient) model helps clients […]
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Help Rogue IT Go Legit With Citizen Development Platforms
Meet Ray. He’s the director of loan operations at a bank — and he’s running out of patience. It takes ages to process customer requests, find customer info, and decide on loans. His team is doing the best it can but is demoralized by poor customer reviews and lost deals. After asking central IT for help, […]
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IBM Goes All In On Cloud And Sends Collaboration And Experience Products To HCL
IBM’s journey to rebalance its enterprise software portfolio around areas such as AI, hybrid cloud, and supply chain shifted into high gear with an agreement to sell a group of its collaboration and experience products to HCL Technologies for $1.8 billion, as announced on December 6. The products involved in the deal are: Notes, Domino, and Connections for collaboration, Appscan and BigFix in the security arena, plus several […]
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The TV Industry Is Stumbling Toward Customer Centricity
I’ve just returned from a few days in the sun, having once again participated in Beet.TV’s annual Beet Retreat. (Wonderfully, we returned to Puerto Rico this year.*) The theme was “It’s Consumer-First in TV Land,” which I really hoped the conference would pay off on. Why? Well, we know that consumer attitudes about advertising are […]
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The Future Of Mobility Is Data, Not Cars
Having worked in and with the automotive industry for around 25 years, the challenges that OEMs face given their size and structures often inhibit the business agility needed to provide lasting customer value in an age of digital disruption. The focus has always been more skewed toward the product experience and product features and defining […]
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Emphasize Emotion In Your Holiday Customer Service
As the holidays approach and the post-holiday return rush quickly follows, a few things will occur simultaneously: Hundreds of millions of customers will make purchases, total holiday retail sales will push the $720 billion mark, and millions more will send odd, ill-fitting, or unwanted gifts back from whence they came. It’s in this frenzy of […]
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Competition Heats Up In Banking Transformation Services
After a few quiet years, Thought Machine, the fintech behind a new core banking platform called Vault, is stealing the limelight, first with its announcement of a strategic partnership with Lloyds Banking Group, then with a similar partnership with the digital bank Atom. And today we’ve learned about another partnership, this time with IBM. We […]
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Marriott Breach: Starwood Hacker Gains Access To 500 Million Customer Records
Another Friday, Another Breach Announcement Today, Marriott announced that it uncovered four-plus years of a previously unknown, unexpected, and unauthorized data breach that includes travel details, passport numbers, and credit card data. Five hundred million customers found out this morning when Marriott announced a multiyear breach dating back to 2014. Longstanding defects in Starwood’s database and network […]
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Artificial Intelligence Has A Probability Problem
AWS just announced Amazon SageMaker Ground Truth to help companies create training data sets for machine learning. This is a powerful new service for folks who have access to lots of data that hasn’t been consistently annotated. In the past, humans would have to label a massive corpus of images or frames within video to […]
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Channel Software Tech Stack (2019) — INFOGRAPHIC
*** ALERT: NEW 2021 STACK NOW PUBLISHED HERE! *** (CLICK FOR HIGH RES) The channel technology stack is a group of technologies that brands leverage to manage and improve their indirect sales processes and partner programs. Often, the focus of channel technologies is to make difficult processes easier, automate workflows, measure multi-tier activities, […]
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Google’s Plan To Fix Healthcare With AI
For years, Alphabet (Google’s parent company) has let its businesses build out their own healthcare solutions without imposing an overarching healthcare strategy. As a result, the company now has no less than six different businesses pursuing healthcare initiatives without a unifying objective. Verily — Alphabet’s primary healthcare business — is a research organization that spun out of […]
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Moving Your Contact Center To The Cloud: Top Trends Fueling The Market
Transitioning your contact center to the cloud isn’t just for smaller businesses; it can help brands of all sizes boost agility and access to new features. In our new report, “The Forrester Wave™: Cloud Contact Centers, Q3 2018,” we identified the 11 most significant vendors in the space and evaluated them to help you select […]
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Is Your Data Strategy Ready To Keep Up?
I remember a few years ago when, as enterprise architects, we sat around in the office of the VP of architecture and planned our data strategy on the whiteboard. Replace that clunky warehouse with a modern appliance? Check. Enterprise data model? Of course! The dreaded data governance plan? Yup, but our discussion was about IBM’s […]
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Your People Problem With Emerging Technology And Innovation
Nearly half of the firms we survey are prioritizing innovation as key to their business strategy. When I step back and think about it, the reason for this is easy to understand: Exponential changes such as Moore’s law in the past and Metcalfe’s law today are accelerating the pace of business. In a recent study of […]
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Rethink The In-House Agency Hype
CMOs Should Rethink Their Efficiency Argument For An Effectiveness Strategy Headlines blustering about in-house agencies have marketers buzzing and agencies fretting. While the in-house trend has grown in popularity, it still lacks in maturity. Forrester partnered with leading industry association In-House Agency Forum to track the progress of in-house development. Here’s what we know. Popularity Soars […]
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eCommerce Will Account For 36% Of Global Fashion Retail Sales By 2022
Fashion is the second-largest retail category after grocery. The eCommerce shift is a significant, palpable movement in most economies. A quarter of clothing, accessories, and footwear (fashion) spending already occurs online and is still rapidly growing. Brick-and-mortar and eCommerce retailers are vying for shoppers’ attention and dollars. In our recently published “Forrester Analytics: Online Fashion […]