Media Alert

Companies worldwide are thinking about what an ideal “return to work” scenario should look like for their employees. According to Forrester, a striking 75% of CEOs expect their office spaces to shrink. At the same time, it’s predicted that 70% of US and European companies will pivot to a hybrid work model post-pandemic. Yet every [...]

The Forrester 2021 Online Retail Forecast for Western Europe shows that e-commerce in the region grew 2.5 times faster in 2020 than in 2019 which means a record growth of 31%. The countries with the most developed e-commerce markets, such as the Netherlands, Sweden, Germany, and the UK, saw the fastest rates of growth, as did food and drink, alcohol, video games, and [...]

From evolving consumer and employee sentiment, to changing investor priorities and new competitive pressures, firms are adapting to a set of market shifts and physical risks that require a strong commitment to environmental sustainability. Today’s organisation must balance growth priorities with those of people and the planet, aligning with long-term customer and stakeholder values. At [...]

What:  Forrester Research, Inc. (Nasdaq: FORR), one of the most influential research and advisory firms in the world will ring the Nasdaq Opening Bell remotely from across the country. George F. Colony, Founder, Chairman, & CEO, will ring the Opening Bell alongside the Company’s team in a virtual bell ringing ceremony. When: Monday, May 3, [...]

Most organizations were not ready for COVID-19, thinking the risk of a pandemic too remote to consider in their planning. Yet some were able to pivot to new opportunities. Others filled market gaps left by competitors unable to cope. According to Forrester, planning and execution of a “future fit” tech strategy creates an effective foundation [...]

2020 drastically changed how events were held, with B2B marketing and event teams quickly shifting to a virtual model. As we start moving away from social distancing rules established by the pandemic, marketers will work towards a hybrid model — blending both physical and virtual elements. New research from Forrester is designed to help B2B [...]

As many organizations fought to reconfigure their workforce to be significantly more home-based last year per the pandemic, the collective threat landscape increased dramatically as well. New research from Forrester describes how security professionals can better reduce risk and furnish a quicker exit out of “pandemic mode” by targeting the following five greatest cyberthreats in 2021: State-sponsored espionage and disinformation: This year, state [...]

Currently, more than six in 10 Americans suffer from at least one chronic disease or health condition that demands medical attention to monitor or treat once diagnosed. At the same time, many Americans lack affordable, convenient, and adequate healthcare; food, water, education, utilities, shelter, and safety; and community services, family, or social support. New research [...]

By 2030, 74% of the workforce will be comprised of Millennial and Generation Z workers. Because technology will be decisive in satisfying the next-gen workforce, Forrester has unveiled new research that outlines the tech preferences of both groups, in comparison with Generation X and Baby Boomers. Key findings include the following: Gen Z and Millennials [...]

Covid-19 has created a need for corporate banks to speed up or begin their digital transformation. Lagging behind their retail counterparts, corporate banking has been slow to transform. To be successful, corporate banking teams need to establish a digital vision and strategy that consider trends in cash and liquidity management, payables and receivables, and trade [...]

The Asia Pacific region and markets in its constituent countries have been growth engines for robotic process automation (RPA) in recent years, accounting for roughly 17% of the global market for RPA services. Particularly in the aftermath of the pandemic, firms both large and small have shown interest in automation. However, companies continue to face [...]

One year ago, COVID-19 was declared a global health emergency, impacting all sectors virtually overnight. With the pandemic hitting this benchmark, Forrester analysts are available for interviews to discuss how specific sectors have been impacted these past months worldwide, as well as what 2021 will look like as we keep adjusting to this “new normal.” [...]

One year ago, COVID-19 was declared a global health emergency, impacting all sectors virtually overnight. With the pandemic hitting this benchmark, Forrester analysts are available for interviews to discuss how specific sectors have been impacted these past months worldwide, as well as what 2021 will look like as we keep adjusting to this “new normal.” [...]

One year ago, COVID-19 was declared a global health emergency, impacting all sectors virtually overnight. With the pandemic hitting this benchmark, Forrester analysts are available for interviews to discuss how specific sectors have been impacted these past months worldwide, as well as what 2021 will look like as we keep adjusting to this “new normal.” [...]

One year ago, COVID-19 was declared a global health emergency, impacting all sectors virtually overnight. With the pandemic hitting this benchmark, Forrester analysts are available for interviews to discuss how specific sectors have been impacted these past months worldwide, as well as what 2021 will look like as we keep adjusting to this “new normal.” [...]

One year ago, COVID-19 was declared a global health emergency, impacting all sectors virtually overnight. With the pandemic hitting this benchmark, Forrester analysts are available for interviews to discuss how specific sectors have been impacted these past months worldwide, as well as what 2021 will look like as we keep adjusting to this “new normal.” [...]

New Forrester research outlines five key advances that are redefining AI use cases and shattering obstacles to enterprise AI adoption. Per Forrester, these advances are already entering commercial products, and forward-looking enterprises need to start preparing if they want to reap their competitive advantages. They include the following: Transformer networks: Giant pretrained, customizable, hyperaccurate, multitasking deep learning [...]

The colocation and data center markets have been undergoing rapid shifts in both the vendor landscape and the ways that customers consume services. With Europe and North America remaining the largest markets for global colocation providers, dominant players try to stand out by addressing key customer needs and trends in different ways.  New Forrester research identifies major [...]

CAMBRIDGE, Mass., January 27, 2021 — Forrester Research, Inc. (Nasdaq: FORR) will broadcast its fourth-quarter and full-year earnings conference call at 4:30 p.m. Eastern time on Thursday, February 11, 2021. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at [...]