Stay Ahead Of Healthcare Trends
Balancing cost pressures with exceptional experiences is no easy feat — particularly in today’s volatile and fast-moving climate. Healthcare leaders face myriad additional challenges, including:
Innovation Demands
Emerging technologies like AI and machine learning can hold transformative potential, but it can be hard to know which are best for your organization. Forrester helps you evaluate the benefits and risks of new technologies and make the right decisions.
Fragmented Customer Insights
Many providers lack a comprehensive view of customers and struggle to engage with them throughout their journeys. Forrester’s data-driven research and customer insights help you achieve a holistic view.
Regulatory And Policy Changes
Adapting to these changes entails new systems and processes, with potential impacts on care delivery. Forrester helps you anticipate shifts on the horizon so that you can prepare.
Security Risks
Today’s healthcare organizations face threats ranging from data breaches and ransomware to concentration risks. Forrester’s best-practice research and guidance equip you to mitigate risk and leverage new technologies safely.
Solutions
Bold Solutions For Healthcare
Forrester helps payers and providers stay ahead of change through a unique continuous guidance model that blends research, consulting, and live events. Informed by the latest trends, innovations, and data, our tailored interactions empower you to act swiftly and decisively.
Among the Fortune 500, we work with:
healthcare companies
life sciences companies
Among the Global Fortune 500, we work with:
healthcare companies
life sciences companies
Turn Strategy Into Action With Forrester
Forrester helps healthcare leaders make confident decisions and accelerate progress. With Forrester Decisions, you get access to deep research, strategic frameworks, benchmarks, and ready-to-use tools — plus expert guidance tailored to your goals. Explore the solutions below to learn how Forrester can support your priorities.
Forrester Decisions for Customer Experience
Sharpen customer insights, enhance the quality of healthcare experiences, and demonstrate ROI from experience improvements.

Forrester Decisions for Technology Executives
Develop a technology strategy that drives tangible outcomes while embedding privacy and cybersecurity into the organization.
Forrester Decisions for Technology Architecture & Delivery
Advance modernization initiatives and deliver data and AI at scale.
What Our Clients Are Saying
How Ardent Health Puts Patients Front And Center
Ardent Health strives to put its patients at the heart of all it does. Learn how Forrester is helping with that mission.
Inside Quest Diagnostics’ Progress With Journey Mapping
Quest Diagnostics has made huge strides with journey mapping and customer understanding, with support from Forrester.
Upcoming Events For Healthcare Industry Leaders
Blogs
Guided By Empathy: How Smart Hospitals Innovate While Staying Patient-Centric
Vaccine Confusion Echoes Nationwide
New Research: Top Emerging Technologies In Healthcare
Agentic AI In Healthcare: A New Era Of Intelligent Automation
Meet Our Healthcare Industry Analysts
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