Jitender Miglani

Using data from Forrester's US Online Retail Forecast, here are the top 5 challenges US retailers face due to rising interest rates.

Our newly published research, US Online Retail Forecast, 2023 To 2028, shows that both offline and online US sales will reach record levels this year. As we’ve said many times, the store is flourishing and far from “dead!”

We highlight key retail trends by studying the retail industry’s sales, operating income, and net income.

We analyzed US consumer spending using the personal consumption expenditure (PCE) data provided by the US Bureau of Economic Analysis. Check out these 10 insights pulled from our look at PCE data from 2022 regarding US consumer spending on a number of categories.

We draw the 10 important learnings from Walmart’s 2023 fiscal-year results.

The Europe-5 markets comprise the top five economies in Europe — in order of size, those are Germany, the UK, France, Italy, and Spain. In 2022, total retail sales for the Europe-5 countries continued to grow strongly, but this growth actually shifted from online channels and touchpoints to offline channels and touchpoints. You read that […]

As we entered 2023, we asked ourselves, what is the dollar impact of inflation? Specifically, how much more did US consumers spend due to increased prices in 2022? Read on for our analysis.

Last year, Amazon’s total net sales surpassed the half-trillion-dollar mark. To understand the drivers behind Amazon’s sales and profits performance, we analyzed the company’s sales and profits by product groups, countries, and business segments. Following are the top 10 insights from our analysis.

In June 2022, the headline inflation in the US reached a 40-year high of 9.1%, spurring multitudes of news articles about the US economy and its impact on the US consumer wallet. The headline inflation number is important, but keep in mind that inflation varies (sometimes significantly) by category.

Inflation — not volume — will drive US holiday retail sales this year. Learn more about what's in store for the 2022 holiday season.

Forrester forecasts US digital-influenced retail sales to grow from $2.7 trillion in 2022 to $3.8 trillion in 2027.

Forrester’s 2022 Online Retail Forecast, US, provides insights about US total retail sales, online retail sales, and the online retail penetration forecast for 30 product categories for the next five years.

Our latest B2B e-commerce forecast tells an eye-opening story of what will happen in the next five years. Read three of the top takeaways.

As retail industry analysts, the key question for us is whether inflation is already driving US retail sales growth – or is the retail sales growth still volume-driven?

We forecast that global OMS spending will nearly double over the next five years, with a CAGR of 12.8%. Here’s why.

In India, Navaratri marks the beginning of the festive season. After the nine days of Navaratri, the Dussehra festival is celebrated. Diwali, one of the most important Indian festivals, is celebrated 20 days after Dussehra. The dates change every year, per the Hindu calendar. In 2021, Navaratri will begin on October 7. Dusshera will fall […]

The dictionary defines “readiness” as the state of being fully prepared for something. It is easy to compare how well prepared companies are for digital marketing by looking at their digital marketing staff strength as a percentage of their total marketing staff and at their digital marketing spend as a percentage of their total marketing […]

Last week, two news items captured the front-page headlines of the Indian financial newspapers. The first was an announcement by Flipkart on July 29 that it has raised fresh capital of $1 billion in one of the largest funding rounds. The second was an announcement by Amazon on July 30 that it will invest another $2 billion […]

The advertising industry mega-trend of the last decade — ad dollars shifting from offline to online media — is continuing in this decade, as well. This is because more and more users are becoming "addicted" to the Internet. According to a recent study by the Pew Research Center, “The Web at 25 in the U.S.,” […]