Liz Herbert

At AWS re:Invent 2023 the AI announcements were underwhelming despite high expectations. Find out more in this extended review of the event.

Salesforce and Amazon Web Services recently announced that Salesforce will be available on the AWS Marketplace. Learn some of the biggest implications for Salesforce customers.

As Salesforce quietly debuts a new tier to customers, the advice for buyers is simple: do the math. Learn more in this post.

Learn why focused enterprise software vendors like Adobe and Salesforce maintain superior product quality over behemoths like IBM and SAP.

Salesforce announced today that it will be increasing pricing an average of 9% starting in August. The pricing affects the Sales, Service, and Marketing Clouds as well as Industries (e.g., Financial Services Cloud) and Tableau. Much of its current (pre-increase) pricing can be found on its website (e.g., Sales Cloud pricing). The new pricing will […]

In 2023, the tech sector is seeing shrinking growth, pressure on profits, and price hikes. Understandably, there are a lot of questions around what these price changes mean and how contract negotiations should be approached amid this uncertainty.

We identified the platform best practices found in the other submissions to the inaugural TSI Awards. We added the submitting companies’ real-world examples to help you understand the full future fit platform strategy and see how it could support your organization.

Learn the best practices for how you can build a future fit technology strategy in each of platforms, practices, partners, and people.

Forrester’s Buyers’ Journey Survey, 2022 asked global purchase influencers about their experiences of making a variety of technology and non-technology purchases for their businesses. In our recent report, The Buyer’s Journey: Business Applications, we looked at respondents who purchased or will purchase a business application. Here is a sneak peek into some of the key […]

Forrester unpacked the nine most important software trends in 2023 and what they mean for technology executives. Here is a preview.

What can tech leaders learn from software vendors' Q4 earnings reports? Get three key takeaways from Forrester's recent review.

Some 14 Forrester analysts attended this year’s AWS re:Invent in Las Vegas. The conference was a mix of innovation in some areas — particularly compute and networking, along with a co-engineering approach to industry cloud — but plateaus in others, such as hybrid and edge. Efficiency and consolidation were underlying themes, from amping up AI/ML […]

Technology leaders must prioritize and govern a limited number of platforms with the scale, innovation, and ecosystems to maximize the business impact.

EY recently announced plans to split into two parts: one focused on audit and related services and the other focused on business technology consulting. Learn what the development means for business tech leaders.

Forrester's Digital Operation Platforms (DOPs) Now Tech is now live. This blog highlights key DOP vendors and market trends.

Making smarter decisions about your application portfolio is critical. Learn how a future fit technology strategy can help you reduce, modernize, and redistribute your technology stack.

Workday has captured the hearts of many enterprise buyers looking to modernize their employee experience with its human capital management (HCM) software in a way competitors have struggled to match. In recent years, Workday has sought to expand that foothold and compete more broadly to serve as a digital operations platform by expanding into financials […]

Verticalization is back! Why? Horizontal business applications — as mature as they are — don’t fully support industry-specific workflows that span the front and back office. Manufacturers must track projects, schedules, time sheets, and labor efficiencies that are not core to customer relationship management (CRM) or inventory management. Healthcare providers must manage a patient’s health […]

To scale innovation, technology executives must focus on ecosystems and interconnectivity between partners. Get three key recommendations on how to do that.