Peter Wannemacher

Principal Analyst

Forrester Bio

Author Insights

Blog

Three Features That Will Set Your Mobile Banking App Apart

Peter Wannemacher November 15, 2022
Forrester has been tracking emerging capabilities, products, services, and features that customers will expect and demand on banks’ apps in the next three years. Here are three mobile banking features from the second of two reports we’ve recently released: Carbon footprint tools and green financial products. Forrester found that 35% of US online adults would […]
Blog

How Exploration Drives Breakthrough Digital Business Strategies

Peter Wannemacher October 26, 2022
A confluence of factors makes digital business inherently fast-moving. Systems of exploration can help digital business strategies evolve and drive growth. Learn more.
Blog

US Banking Customers Will Soon Demand These Features. Does Your Mobile App Offer Them?

Peter Wannemacher July 25, 2022
Customers’ digital banking expectations have shifted. We look at three features that are now key in customers' minds.
Blog

Five Notable Fintech Attributes And Companies

Peter Wannemacher April 14, 2022
After a slump in 2021, fintech funding has rebounded. Learn what's making some of the key players particularly attractive.
Blog

Some Research Themes For Financial Services In 2022 (Plus A Survey You Can Take To Help)

Peter Wannemacher March 22, 2022
We’ve been diving deep into a number of topics that financial services executives and their teams care about (or should care about). Here are just five of the topics we find particularly interesting: Embedded finance. A crop of fintech startups and large financial providers are investing in embedded finance — in which financial products and […]
Blog

We Asked Bank Execs About Notifications; Here’s What They Said (Hint: Banks Undervalue Alerts)

Peter Wannemacher October 20, 2021
My colleague Julie Ask and I recently wrote on how banks are using mobile notifications and emerging tech (based on a survey of executives and digital business leaders at banking providers). The full research (only available to Forrester clients) includes more than 50 slides of data and insights. Here are three key findings: Alerts and […]
Blog

Fintech Funding, Q4 2020: The Worst Quarter In An Already-Down Year

Peter Wannemacher February 8, 2021
It’s official: 2020 was a sucky year for fintech funding. After rising rapidly from under $1 billion in 2010 to over $41 billion in 2019, fintech funding dropped appreciably in 2020. Overall investment in fintech was down 31% in 2020 compared to the previous year. And an already-bad year ended even worse: Q4 2020 saw […]
Research Collection

Banking Leaders: Adjust Your Marketing And CX Budgets In The Wake Of COVID-19

Peter Wannemacher November 9, 2020
Banking Leaders: Make Spending Changes In Five Categories Post-COVID-19 The business effects of the COVID-19 pandemic will be with us for years. However, the consequences of the pandemic are not identical for all companies. Different industries, including banking, face disparate consumer trends, resource availability, and revenue potential during the pandemic and its aftermath. As a […]
Blog

Forrester Reviews And Scores Canadian Mobile Banking Apps: What We Learned

Peter Wannemacher August 12, 2020
For over a decade, Forrester has conducted an annual review of banks’ mobile apps. My colleague Gina Bhawalkar and I recently published our most recent research, in which we evaluated and scored the mobile banking experiences of more than a dozen banking brands’ apps across the US and Canada. In Canada, we looked at the […]
Blog

Forrester Reviews And Scores US Mobile Banking Apps: What We Learned

Peter Wannemacher August 12, 2020
For over a decade, Forrester has conducted an annual review of banks’ mobile apps. My colleague Gina Bhawalkar and I recently published our most recent research, in which we evaluated and scored the mobile banking experiences on more than a dozen banking brands’ apps across the US and Canada. In the US, we looked at […]
Blog

The Effect Of COVID-19 On Canadians’ Financial Well-Being

Peter Wannemacher May 18, 2020
Even before the COVID-19 outbreak, our research showed that Canadian consumers were facing multiple financial challenges and were worried about their financial situation. To see how the pandemic was impacting consumer finances and behaviors, we surveyed 1,119 Canadian online adults in April 10–15, 2020 and found that Canadians: Are already feeling the impact of COVID-19 […]
Blog

The Effect Of COVID-19 On US Consumers’ Financial Well-Being

Peter Wannemacher May 18, 2020
Even before the COVID-19 outbreak, our research showed that US consumers were facing multiple financial challenges and were worried about their financial situation. To see how the pandemic was impacting consumer finances and behaviors, we surveyed 1,122 US online adults in April 10–15, 2020 and found that US consumers: Are already feeling the impact of […]
Blog

We Evaluated Banks’ In-App Messaging On COVID-19: Five Brands Stood Out

Gina Bhawalkar April 23, 2020
What do consumers expect from their banks in response to the COVID-19 pandemic? We interviewed 40 customers of 14 banks to find out.
Blog

Predictions 2020: Old Rivalries And New Entrants Will Preoccupy Bank Execs

Peter Wannemacher November 5, 2019
Incumbent banks will be challenged on multiple fronts in 2020. Read our predictions.
Blog

Banks Have Neglected SMEs — They Will Come To Regret It

Peter Wannemacher October 2, 2019
Most incumbent banks have ignored small- and medium-sized (SME) business clients. Meanwhile, fintechs have quietly built ecosystems that are poised to poach SMEs.
Video

Kicking Off Our New Research On Autonomous Finance: FORR/3 Video

Peter Wannemacher September 6, 2019
Forrester has recently kicked off some new research focusing on services and companies that make financial decisions and take action on behalf of consumers. You can take a very short survey on this topic here. I’m psyched to present here our first FORR/3 video episode on this topic (see below)! In it, Oliwia Berdak and […]
Blog

Introducing Autonomous Finance: Forrester’s New Research On Algorithm-Based Financial Services

Peter Wannemacher August 15, 2019
Weigh in on the future of autonomous financial services.
Blog

Is Your Bank’s Mobile App A Fonzie Or A Potsie?

Peter Wannemacher June 4, 2019
If you’re a fan of the old TV show “Happy Days,” you know Fonzie and Potsie. If you don’t know the show, here’s a quick sum-up of the two characters: Both were good dudes, but while one (Potsie) managed to, at best, fit in with the crowd, the other (Fonzie, also known as “The Fonz”) […]
Blog

The Good, The Bad, & The Ugly Of US Mobile Banking Experiences In 2019

Peter Wannemacher May 15, 2019
Mobile apps have become the touchpoint of choice for millions of people to manage their finances. To find out how effectively banks are meeting customers’ expectations, Forrester regularly reviews the mobile apps of leading banking brands around the world.
Blog

Small Business Banking Has Been Disrupted (And There’s No Going Back)

Peter Wannemacher February 19, 2019
Bankers around the world are rightly worried about the threats posed by digital disruptors getting in between them and their retail banking customers. But Forrester’s newest research reveals that executives should be just as worried — perhaps even more worried — about another market that is being upended: small business banking. Small- and medium-sized businesses […]
More posts