Retail Trends
Current market volatility has hit retailers hard. Many are struggling to re-orient operations to meet customer expectations. Read our advice.
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Blog
Zero-Click Search Comes For Checkout: Agentic Commerce Automates Retail’s Next Frontier
Agentic commerce is spreading as OpenAI launches Instant Checkout offering shoppers conversational shopping from curiosity to checkout without redirecting consumers to merchants’ sites. Find out what this means and how B2C marketers are responding in this post.
What It Means: A Forrester Podcast
New format. New topics. Same trusted insights from Forrester analysts.
Blog
Today’s Leaders Must Heed AI Advice For Future Disruptors
Startup founders, investors, technologists, and operators are all working frantically to get an early jump onto the AI train. Find out why and get more of the key takeaways from the recent Startup Boston Week event.
Blog
NRF Europe Innovators Showcase: Retail Tech To Watch
Read this Forrester blog for an overview of the NRF Europe Innovators Showcase highlighting retail technology vendors that are making headlines.
Blog
In Commerce Search, The Pace Of Innovation Is Changing The Game
Understand the changes in the commerce search market and lessons learned from the most recent Forrester Wave™ evaluation.
Blog
Europe-5 Markets Chart Their Own Path To Commerce Growth
By front-loading exports and remaining largely insulated from US tariffs in H1 2025, Europe-5 (France, Germany, Italy, Spain, and the UK) businesses are planning for 10% US tariffs on many UK goods and 15% US tariffs on many EU goods for the next several years.
Blog
US Consumers Want Subscription Companies To Do Better
The average US online adult has more than four monthly subscriptions, according to Forrester’s 2024 data. Subscription companies have room to improve what they provide their customers.
Blog
How 116 Retailers Competed With Amazon’s July 2025 Prime Day Event
As in years past, we reviewed the websites of 116 brands and retailers to see how they did — and didn’t — choose to compete with the four-day sale. Here’s what we found.
Blog
Six Ways That Prime Fuels Amazon’s Retail Growth
Forrester’s Jitender Miglani outlines the six investments that Amazon is making to enhance its retail offerings.
Blog
2025 NRF APAC Innovators Showcase: Innovation In Retail Technology
Read this blog to learn more about the 25 companies tackling the retail industry’s pressing problems at the NRF’s APAC Innovators Showcase.
Blog
Five Facts About Digital Commerce In The United Arab Emirates That I Can’t Stop Talking About
The United Arab Emirates is ahead of the game when it comes to digital payments.
Blog
There Are Only Two Major Opportunities For OMS Vendors To Win New Deals Right Now
Digital businesses will still adopt order management systems, but we expect that most will do so in limited, specific ways. In the next 1-2 years, adoption will likely arise in these two ways.
Podcast
Temu On Tariffs, RSAC Review, SaaS Pricing Trends
In this episode, we look at how one online retailer is working to minimize the impact of tariffs on its business, provide a review of a major cybersecurity conference, and highlight a new trend in software-as-a-service (SaaS) pricing.
Blog
Highlight Reel: Insights From The Latest OMS Forrester Wave™
Read this Forrester blog for the top lessons learned from interviews with order management system customers.
Blog
US Economic Trends And Outlook: New Quarterly Series Tracks Growth Indicators For 2025
To understand the key trends and short-term outlook during the volatility of the US economy, read this Forrester blog.
Blog
Four Ways To Mitigate The Impact Of Falling Traffic On Retail Websites
Learn four ways to proactively mitigate the impacts of falling traffic on retailer websites.
Blog
Dual-OMS TEI: Companies Actually Get Their Money’s Worth
We evaluated the Total Economic Impact™ of companies that simultaneously use two order management systems, and our research uncovered surprising findings.
Blog
How Consumer Electronic Brands Can Bolster Their DTC Business
Read this Forrester blog to learn which DTC consumer electronics brands stood out and why in Forrester’s Digital Go-To-Market Review.
Blog
Key Findings From The Forrester Digital Experience Review™: US Retail Mobile Apps, Q1 2025
Learn insights about top performers in the latest Forrester Digital Experience Review™ covering US retail mobile apps.
Blog
How Generative AI Is Changing The Game In Commerce Search
Read key insights from our research on how generative AI is transforming commerce search solutions.
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