Jonathan Block
VP, Product Development
Author Insights
Blog
B2B Haikus: GDPR
- As a respite from the deluge of typical content full of GDPR advice, we give you GDPR haikus
- Regardless of the delivery mechanism, the message is the same: get compliant by the May 25, 2018 deadline
- Let these haikus serve as a reminder that you will need new strategies to hit your lead generation targets
Blog
Cybersecurity Breaches: A Guide for Sales, Marketing and Communications Executives
- Cybersecurity breaches are increasing, and sales, marketing and communications executives can play a key role in the execution of a response plan
- In the wake of any cyberattack, transparency and swift communications are critical to repairing an organization’s reputation
- Competitors want to capitalize on any breach, so ensure sales reps can counter competitive arguments and communicate remediation efforts effectively
Blog
GDPR Compliance: The Clock Is Ticking
- With GDPR enforcement only months away, now is the time to review your compliance progress and make any necessary adjustments
- You are ultimately responsible for the privacy, consent and integrity of any contact data that third-party vendors or partners process for you and your company
Your existing cybersecurity incident response plan may not be sufficient to satisfy the GDPR data breach notification requirements
Blog
2017 Summit Haikus
- SiriusDecisions Summit kicks off in Las Vegas this week
- Get in the spirit with a new set of haikus inspired by all that Summit will offer
- This year’s event features groundbreaking new research and insights