Automation

Automation can fuel efficiency and accelerate growth. But the margin for error is significant and the implications for firms and employees are massive.

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Blog

The Results Are In: Insights From Forrester’s 2023 Global Digital Process Automation Survey

Craig Le Clair September 15, 2023
Our 2023 digital process automation survey shows orgs paused digital transformation work but increased focus on process intelligence while process optimization has broadened. Learn more.
Blog

Announcing Forrester’s Embedded Conversation Automation Landscape For B2B Marketing

Jessie Johnson August 11, 2023
Conversational AI, chatbots, and automated marketing are not new to B2B marketing technology stacks. B2B marketing organizations leverage conversation automation solutions to better understand and enable buyers, customers, and internal teams by integrating signal-responsive conversations into existing workflows, tactics, and content experiences that span the full customer lifecycle. Conversation automation is quickly becoming integral to […]

Budget Your 2024 Cloud And AI Priorities Wisely

Download our 2024 Planning Guide for Technology Architecture & Delivery Leaders to learn where cloud, data center, software, and emerging tech budgets are shifting.

Blog

How Embracing “Resilience By Design” Enables Innovation

Naveen Chhabra July 12, 2023
What does badminton have to do with resilient technology strategies? Find out in this sneak preview of our upcoming Technology & Innovation North America event.
Blog

Find The Right Use Cases For Your Robots

Paul Miller June 22, 2023
There is no general-purpose robot. Let Forrester help you match different types of robots to specific tasks.
Blog

Generative AI Will Change The Future Of Technology Organizations

Fiona Mark June 12, 2023
With the acceleration of generative AI as well as other emerging technologies, tech leaders must build long-term strategies to address the growing demands on the technology organization.
Blog

Generative AI Revolutionizes Marketing Creativity

Jay Pattisall June 1, 2023
Lean into generative AI to make marketing smarter, production faster, and creators more inspired.
Blog

The Robots Are Not Coming — They Are Already Here: The Future Of Physical Automation Will Be People-Driven

Craig Le Clair May 31, 2023
Physical automation is sneaking into many workplaces and customer experiences. Learn more about the trends that will drive adoption of 10 critical physical automation categories.

2024 Tech Budget Missteps You’ll Want To Avoid

Explore benchmark data from Forrester’s 2024 Planning Guide reports for tech leaders to see where you’re over- or underinvesting.

Blog

Volkswagen’s Woes Remind Us That Combining Hardware With Software Is Hard

Paul Miller May 13, 2023
The Volkswagen Group bet big on a new software division called Cariad, committing billions to building the software meant to power in-car experiences for Audi, Porsche, VW, and other group brands. Software delays hit the launch of new cars, and Cariad lost $2 billion in 2022. A “structural and personnel realignment” sees new leadership for […]
Blog

Forrester’s Process Intelligence Landscape Preview — Three Primary Trends To Watch

Bernhard Schaffrik April 6, 2023
The rise of automation adoption has led to technology leaders rediscovering process analysis and improvement to scale automation beyond tasks toward end-to-end process automation. So the time is right for us to dive into the process intelligence software market and provide a landscape of relevant vendors as well as technology and adoption trends. The Process Intelligence […]
Blog

A Greener Future For Infrastructure Automation

Naveen Chhabra March 28, 2023
Imagine spending most of your time during the peak of a New England winter researching for a Forrester Wave™ evaluation on a topic (infrastructure automation) that is hotter than ever. Is it a coincidence, or did we time it precisely to publish the report at the onset of spring? I think the latter. 😊 The […]
Blog

Computer Vision Technology Is A Promising Latecomer To The Insurance Market

Indranil Bandyopadhyay March 9, 2023
Computer vision technology is a recent entrant in insurance, but it has the potential to revolutionize how insurers process claims, identify fraud, and evaluate risk.
Podcast

Will AI Reinvent Software Development?

What It Means March 2, 2023
Will TuringBots revolutionize the way software is developed? Or will they open developers up to new risks? Vice Presidents and Principal Analysts Diego Lo Giudice and Mike Gualtieri debate the pros and cons of AI for software development in this episode of What It Means.

Get Bullish On These 2024 Tech Budget Line Items

Download our 2024 Planning Guide for Technology Executives to learn where to halt legacy spending — and boost tech budgets to power the business growth agenda.

Blog

Announcing Updates To The Forrester Wave™ Evaluations Covering Automation Services

Leslie Joseph February 16, 2023
We are announcing changes to our Forrester Wave™ evaluations focused on the automation services market to better represent the rise of automation fabrics and the changing role of systems integrators, consultancies, advisory firms, and specialist services vendors in this space.
Podcast

Tech Trends To Watch In 2023

What It Means February 16, 2023
Hear Forrester’s technology analysts share their 2023 predictions for AI, cloud, automation, edge/IoT, and software development.
Blog

Use Digital Decisioning Solutions To Drive Your Operational Excellence

Guannan Lu February 9, 2023
Our recent 2022 survey found that, among APAC data and analytics decision-makers, only 13% indicated that their enterprise has advanced insights-driven business maturity — that is, they use a decide-act-learn-improve loop to ensure that insights are having maximum business impact. Among these data and analytics decision-makers, 23% expected their organization to use decisioning platforms to […]
Blog

Automation Opportunities Abound In Corporate Banking

Pushpa Marwal February 9, 2023
It’s no secret that in today’s business climate, corporate banks are feeling the squeeze. They struggle with an installed base of pre-modern applications and archaic processes. Now is the time when corporate banks change the way they serve clients. They must start employing a mix of digital and human-enabled services that will enrich the client […]
Blog

Understand Today’s AR Invoice Automation Landscape

Meng Liu February 6, 2023
Accounts receivable (AR), including invoice issuing and payment processing, is one of the core processes in a company’s financial operations. The rising adoption of e-invoices has spurred more firms to acquire AR automation software to support customer demand and respond to digital transformation. My recently published report, The AR Invoice Automation Landscape, Q1 2023, will […]

Separate Generative AI Fact From Fiction

Want to realize the true potential of generative AI? Discover what it can (and can't) do for you. Explore our generative AI insights to guide your journey and your choices.

Blog

Generative AI, Like ChatGPT, Won’t Destroy Creativity. It’ll Save It.

Jay Pattisall January 13, 2023
Generative AI has made the creative industry uneasy. Yet combined with human ingenuity, the technology's potential is enormous.
Blog

Watch Out For TuringBots: A New Generation Of Software Development

Diego Lo Giudice December 9, 2022
What are TuringBots? Hint: They will not replace you — not in the near future nor in the medium term. But they will augment your capabilities and make you look and work smarter.
Blog

The Best Enterprise Transformation Program Is Yet To Be Made

Indranil Bandyopadhyay November 18, 2022
Check out key takeaways from this year’s EY Global Data & AI Summit.
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