Automation
Automation can fuel efficiency and accelerate growth. But the margin for error is significant and the implications for firms and employees are massive.
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Today’s Leaders Must Heed AI Advice For Future Disruptors
Start-Up Boston Week (SBW) 2025, now in its ninth year, is an annual conference focused on facilitating “connection, learning, inspiration, and collaboration within the start-up community.” According to the Venture Capital Initiative out of Stanford University, Massachusetts produced the third most unicorn start-ups (52) from 2021-2024, only behind California (358) and New York (137). And with […]
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IAA Mobility Is Still A Car Show
Forrester analysts visited the IAA-Mobility trade show in Munich this year. Here's some of what they saw, and some of what they missed.
The Countdown To 2026 Predictions Has Begun
Don’t miss your chance to lead with confidence. Get early access to Forrester’s expert guidance across marketing, CX, digital, tech, and security.
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Splunk .conf25: Cisco, AI, And Data
The 10th annual Splunk .conf took place in Boston recently. From the opening keynote to various new product releases and enhancements, get a full review of the event in this post.
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Announcing The Forrester Wave™: Translation Management Systems, Q3 2025, Our Inaugural Evaluation Of The Market
Localization in 2025 is about delivering personalized, context-aware experiences at every touchpoint. It’s more outcome-oriented than ever, aimed at helping businesses thrive in multilingual, multicultural global markets.
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Introducing The Insurance Agency Management Systems Landscape, Q3 2025
Insurance policyholders today want personalized service, seamless communication, and lightning-fast responsiveness. To deliver on these expectations, agencies are turning to a powerful ally: insurance agency management systems (AMSes). Find out more about the AMS market and the value these systems deliver.
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Announcing The Evaluation Of The Adaptive Process Orchestration Market
Adaptive process orchestration is Forrester’s framework for enabling autonomous operations by integrating AI agents, nondeterministic control flows, and traditional automation technologies to manage complex business processes. As enterprises scale automation, Forrester will launch an adaptive process orchestration landscape report in early Q2 2026 to guide leaders in navigating this emerging category and selecting the right orchestration platforms.
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Infrastructure As Platform: Conquering Chaos In The Agentic Era Requires A New Foundation
Enterprises must transform traditional infrastructure into strategic platforms that drive innovation, resilience, and adaptability to address the agentic era. Learn why well-aligned, future-proof infrastructure is key to enabling intelligent business ecosystems and achieving enterprise goals in this preview of our upcoming Technology & Innovation Summit.
New For 2026! Tech Budget Planning Guide + Workbook
Simplify your 2026 tech budget planning! Download our guide and workbook for recommendations, benchmarks, and actionable templates to help you assess, prioritize, and implement investments.
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GenAI Reshapes Shopping And Revives SEO
The multibillion-dollar question I’m often asked is: Will a critical mass of consumers shop and check out on Google’s AI Mode, ChatGPT, and Perplexity? Consumers’ loyalty to convenience makes a “yes” most likely. Thirty-eight percent of US online adults, according to Forrester’s Retail Topic Insights 1 Survey, 2025, checked how fast products would arrive before […]
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What If Half Your Employees Were Robots?
Amazon has almost as many robots as human employees. What happens when manufacturers approach that point?
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A Peek At Bank Of America’s AI Playbook
Bank of America has quietly built one of the most disciplined AI strategies in financial services. In this case study, we explore how the bank laid a data-first foundation, scaled its virtual assistant Erica, and turned AI into a compounding advantage — offering valuable lessons for any organization navigating digital transformation.
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How To Choose A Security Platform Without Getting Burned
Not all security platforms are created equal. CISOs and security pros can get five tips on selecting a security platform in this preview of a new report.
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Is iPaaS Still An iPaaS?
This spring, I attended three events: Salesforce TDX, Workato Work^AI, and Boomi World. They got me asking an odd-sounding question: Is integration platform as a service (iPaaS) still an iPaaS?
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Redefining Operations With Aerial Drones
As physical automation advances, aerial drones are becoming a powerful tool for overcoming operational challenges. Learn more about the benefits, use cases, and risks of aerial drones in this preview of a new report.
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Data- And Agent-Centric Roadmap Inspires Coupa’s Vision For Autonomous Spend Management
Coupa Inspire 2025 unveiled an elevated brand and a new leadership team. Here's the five key insights that came out of the event.
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The Future Is Now With AIOps: Transforming IT Operations In Volatile Times
AIOps is changing the game for IT teams — helping them make smarter decisions, bounce back faster from issues, and keep customers happy. Find out how businesses are using it to stay ahead in today’s fast-moving world.
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US Federal Workforce Layoffs: Can AI Agents Step In?
The need for federal agencies to achieve more with less is a constant drumbeat, and AI agents could help meet this challenge. Forrester has ranked the top 11 AI agent use cases for federal government that will help federal agencies streamline operations, enhance efficiency, and deliver more impactful services.
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Innovation In A Time Of Crisis: US Federal Edition
The AI gold rush continues into 2025 despite economic volatility. But this isn’t a race; the winner isn’t necessarily the first there. You do need to run the race to have a chance, however.
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Agentic AI Strengthens Digital Adoption Platform Offerings
Digital adoption platform (DAP) providers have always been at the forefront of integrating automation into workflows, so integrating agentic AI is a logical next step. Learn the agentic AI use cases that DAP vendors are exploring to further boost performance.
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Government Leaders: Prioritize Cyber Efficiency Amid Federal Volatility
Government agencies at the federal, state, and local levels must prepare for a future where they experience uncertainty, headcount reductions, contract cancellations, and budget cuts. This is gut-wrenchingly difficult to process, yet remaining leaders must figure out how to move forward to serve the mission. For public sector cybersecurity leaders, this is even more paramount. […]
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Hannover Messe 2025: Mind The Reality Gap
Forrester analysts Paul Miller and Pascal Matzke share their thoughts after visiting the 2025 Hannover Messe industrial automation trade fair.
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