Big Data

Big data. You’ve heard of it. But can you harness its power? Collecting, sorting, and deriving insights from big data is a complex affair. Not to mention the privacy concerns. Read on to discover best practices for big data.

Insights

Blog

Seven Rights Of Data Storytelling

Kim Herrington September 22, 2022
Get seven actionable tips on how to improve your data storytelling in this preview of the upcoming Data Strategy & Insights event.
Blog

The State Of The Insights-Driven Business, 2022

Boris Evelson August 25, 2022
Firms with advanced insights-driven business (IDB) capabilities continue to outpace their competition and deliver better growth than less mature firms. What differentiates these firms is that they have consistently invested time, effort, and resources across the five IDB competencies: strategy, data, platforms, internal partners, and practices. In our latest, updated research, we found that more […]

Technology & Innovation APAC

Discover how you can embrace new ways of being innovative with technology to break boundaries and propel your business forward. Join us in Sydney or digitally on Nov 15–16.

Blog

2022 AIOps Now Tech Data Overview Sheds Light On Current Capabilities

Carlos Casanova August 4, 2022
The 2022 AIOps NowTech generated a wealth of data that has been captured in the AIOps Data Overview, Q2 2022 report about AIOps software vendor capabilities. Three items from the overview report; digital experience, OpenTelemetry, and audit trails are highlighted in this blog. Read the full data overview report to learn more about the other capabilities that it covers.
Blog

Hear Ye, Hear Ye … Get Your New AIOps Reports Here!

Carlos Casanova June 2, 2022
It’s been a long time coming, at least in mind anyway, but I’ve finally got some great news to announce. We have just published four AIOps-related reports that I’m really excited for you all to finally read and provide feedback on. Read on below to get a synopsis of the three reports. The fourth report […]
Blog

Data Into Dollars: Can You Turn Your Data Into Revenue?

Aaron Katz June 2, 2022
Forrester's research shows that advanced insights-driven businesses were 8.5 times more likely to report at least 20% revenue growth in 2021.
Blog

Meet The Analyst Covering Data Storytelling, Data Literacy, And Data Leadership: Kim Herrington

Kim Herrington May 17, 2022
Tell Us About Yourself I help people seek, solicit, and speak data and information in safe-to-share environments. I can help data, technology, and business leaders influence culture change and ignite insight-driven decision-making at their organizations. I empower those at any point in their development journey to be curious, creative, critical thinkers who are undaunted by […]
Blog

Exposing The Data Mesh Blind Side

Michele Goetz March 3, 2022
Avoiding the technical aspects of data perpetuates the ivory tower of data strategy and committees without generating business results. Learn how a Data Mesh can help.

Go From Data Silos To Data Intelligence

Come to Data Strategy & Insights Forum Dec. 6–7 for analyst advice on using AI and analytics to optimize your data.

Blog

The Future Of BI — No, It’s Not As Simple As “The Dashboards Are Dead”

Boris Evelson February 23, 2022
BI is alive, but its adoption needs some help. Learn the three reasons why businesses struggle to get more mileage from their business intelligence applications.
Blog

Meet Your New Technology, Architecture, And Delivery Analyst

Carlos Casanova December 22, 2021
When Did You Join Forrester? I began my latest career adventure with Forrester in November 2021. The Forrester “Bold At Work” values will be core drivers for my research, with the intent of enabling clients and technology vendors to also be “bold at work.” Together, we’ll accomplish great things. I have always focused on delivering […]
Blog

Take The Confusion Out Of Data Mesh

Michele Goetz December 10, 2021
Five factors to help you quickly scale insights-driven solutions and simplify the integration of data with applications.
Blog

Lemonade’s Acquisition Of Metromile: Start Your Engines! The Race For Digital Insurance Supremacy Just Took A New Turn

Jeffery Williams November 10, 2021
Talk about timing. Last week, Lemonade revealed Lemonade Car, its entry into auto insurance. This week, it announced the acquisition of Metromile, one of the largest usage-based auto insurers in the world. Insurance technology (insurtech) M&A has been strong, but admittedly, I didn’t expect to see a transaction like this so soon. But I suppose […]
Blog

Predictions 2022: Customer Insights Pros Must Act Decisively, Or They’ll Get Lost In The Fog

Brandon Purcell November 3, 2021
A subset of bold, creative, and collaborative customer insights pros will be up to the task at hand in the coming year – their jobs is all the more important as they must now react to and anticipate vacillating consumer behavior.

Technology & Innovation EMEA

Discover how technology leaders are embracing new ways of being innovative with technology, and discover key strategic opportunities to help your organisation grow. Join us in London and virtually October 13–14.

Blog

Key Takeaways From IAA Mobility: Repositioning The Automotive Industry Around Changing Customer Priorities

Dan Bieler September 29, 2021
Forrester attended the International Motor Show Germany, rebranded as IAA MOBILITY. It took place in Munich between 7–12 September, 2021. The event was staged as a hybrid event. It managed to attract 400,000 “real” visitors, making it one of the largest trade fairs since the pandemic started. The buzz was noticeable, although visitor numbers were […]
Blog

Double Down On People Skills In Data Analytics Work

Cinny Little September 9, 2021
Most companies’ focus on data and technology capabilities is not balanced with focus on people and process. Learn why people skills matter in data insights.
Blog

Make The Uncertain Certain: Join Us At Our Data Strategy & Insights Event

Srividya Sridharan September 1, 2021
Join us November 18–19, 2021, to learn best practices for producing connected, clear data insights that drive business outcomes. Discover what attendees will get at this year's Data Strategy & Insights.
Blog

Connected Insurance: Reality Or Hype?

Jeffery Williams August 16, 2021
I speak often with clients about the role of technology in insurance. Of the many innovations we discuss, connected insurance may be the most polarizing. Connected insurance (CI) is nascent across most insurance lines. But evolving consumer preferences and increasing competition from digital-first startups require forward-thinking insurers to harness emerging technology and invest in CI […]
Blog

Worried About Losing Cookie Tracking? Look To Your Loyalty Program

Mary Pilecki August 4, 2021
A loyalty program is a great way to collect zero-party data. Read how your loyalty program can be a powerful tool in the post-cookie world.

Enterprise Architecture: Laggards Versus Leaders

Everything about enterprise architecture is changing. Join us on Aug. 4 for an analyst deep dive on the four different EA archetypes driving competitive advantage.

Blog

Invest Now: Your Interoperability Strategy Will Drive Patient Outcomes

Natalie Schibell July 7, 2021
“The first wealth is health.” — Ralph Waldo Emerson These words of perennial wisdom are a compelling reminder that public health is the bedrock for constructing a prosperous economy and nation. This very philosophy beckoned me to the healthcare field as a student and public health professional for the past two decades. My name is […]
Blog

Google Delays The Cookiepocalypse: A Data Deprecation Update

Fatemeh Khatibloo June 25, 2021
Confused by the recent update to Google's Privacy Sandbox timelines? Get the key takeaways and recommended next steps.
Blog

Reflecting On KubeCon 2021

Brent Ellis May 7, 2021
Kubernetes has made a huge impact on how businesses deploy applications and how they adopt cloud. This year’s KubeCon + CloudNativeCon Europe 2021 virtual agenda was very broad, touching almost every aspect of both developer and operations journeys. As Lee Sustar noted in his blog earlier this week, Kubernetes is being used in a variety […]
More posts