Core Tech Strategy

At the heart of any successful digital transformation is a rock-solid core tech strategy. Learn how to leverage the right technology to drive transformation at your organization.

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Navigate With Confidence The Migration Options For SAP ECC Customers

Akshara Naik Lopez 2 days ago
The clock is ticking on SAP ECC’s end-of-support date in 2027, and the big question requiring your attention is: What’s your plan to get to SAP S/4HANA cloud? Learn the options in this preview of an upcoming peer discussion for Forrester clients.
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Commercial Software Spend Will Reach $1.7 Trillion By 2029 And See Double-Digit Growth

Michael O'Grady 4 days ago
As the global economy braces for slower trade growth and geopolitical tensions, the software industry continues to defy economic headwinds with robust expansion. Software infrastructure is set to grow 13.4% through 2029 while application software grows at a more subdued 9.5%. Learn more in our newly released commercial software forecast.

Gain Stakeholder Buy-In For Your Tech Strategy In 4 Steps

Build consensus with our tech strategy guide! Use our 4-step framework and customizable strategy-on-a-page template to align stakeholders, define your vision, and map your IT strategy.

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Optimize Your Provider Ecosystem For Maximum Business Value

Bill Martorelli August 13, 2025
The struggle to balance single- and multisourcing decisions is pervasive. Because service engagement decisions are fragmented across the organization and made at the portfolio level — not the enterprise level — companies are constantly at odds.
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Infrastructure As Platform: Conquering Chaos In The Agentic Era Requires A New Foundation

Brent Ellis August 12, 2025
Enterprises must transform traditional infrastructure into strategic platforms that drive innovation, resilience, and adaptability to address the agentic era. Learn why well-aligned, future-proof infrastructure is key to enabling intelligent business ecosystems and achieving enterprise goals in this preview of our upcoming Technology & Innovation Summit.
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Skip The Hype Reel — GPT-5’s Real Story Is In The System Card

Brian Hopkins August 8, 2025
Chat GPT-5 doesn’t have crowd-pleasing upgrades, but they do directly address operational pain points that enterprises face today with generative AI applications.
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Forrester’s 2025 Technology Strategy Impact Award Winners And Runner-Up For APAC

Frederic Giron August 3, 2025
Congratulations to FWD Group and YCH Group, our winners this year, and to AIA Group, our runner-up. Learn more about the technology strategies each of these firms developed and how they executed them with precision and agility.
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Forrester’s 2025 Enterprise Architecture Awards Winner And Runners-Up For APAC

Charlie Dai August 3, 2025
Congratulations to the Hong Kong Jockey Club, this year’s winner of the Enterprise Architecture Award in APAC, and runners-up AIA Group and Nan Shan Life Insurance Company. Learn how excellent EA practices helped all three align their IT strategies with business objectives, empowering them to accelerate business innovation and stay ahead of the curve.
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Master Tech Mayhem: Why Technology Leaders Can’t Miss Forrester’s 2025 Technology & Innovation Summit North America

Stephanie Balaouras July 23, 2025
Technology leaders need to get comfortable navigating relentless technology disruption, making bold decisions in the face of uncertainty, and building organizations that are ready to thrive no matter what comes at them. Learn how our upcoming Technology & Innovation Summit North America can help.
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Where Technology Executives Will Be Investing In 2026

Greg Zorella July 15, 2025
For technology executives trying to build an investment plan for 2026, the picture is unclear. Find out where most IT organizations will be investing next year and where you may be able to scale back to fund more experimentation in the year ahead.
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Demystifying Artificial General Intelligence

Bernhard Schaffrik July 9, 2025
Many technology leaders are either dismissing artificial general intelligence as a distant fantasy or reacting to it with unnecessary alarm. There is, however, a more balanced and practical path forward. Learn more in this preview of our upcoming Technology & Innovation Summit EMEA.
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Master Tech Mayhem: Technology & Innovation Summit Comes To London

Pascal Matzke July 9, 2025
In an era of change and uncertainty, technology leaders can either stay reactive or seize the new opportunities in front of them. Find out how Forrester’s Technology & Innovation Summit EMEA can help technology leaders prepare to master tech mayhem and achieve high performance in today’s volatile environment.
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Fujitsu Executive Analyst Day: Key Takeaways

Alvin Nguyen June 26, 2025
Fujitsu’s Executive Analyst Day in Santa Clara, California, sparked conversations with technologists and business leaders that helped attendees learn about the state of their business and products/services. Topics Covered Corporate strategy Discussion of Fujitsu’s corporate strategy and how it has performed Technology strategy Discussion of Fujitsu’s research and commercialization of its technology AI business strategy […]

Master Scenario Planning For 2026

2026 could bring economic highs, disruptive lows, and everything in between. Join Forrester’s Greg Willrich and Mark Moccia live on September 10 to explore how CIOs are using scenario planning to navigate uncertainty, optimize tech investments, and lead with confidence.

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Datadog DASH: A Revolving Door Of Operations And Security Announcements

Carlos Casanova June 20, 2025
Datadog’s 2025 keynote showcased a bold vision for AI-driven observability and security, unveiling a sweeping array of autonomous agents and tools designed to transform IT operations. From Bits AI SRE and Security Analyst to LLM Observability and Code Security, Datadog is trying to position itself as a central hub for operational intelligence in an increasingly algorithmic tech landscape.
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SAP Sapphire 2025: What Tech Leaders Need To Know

Faram Medhora May 29, 2025
SAP Sapphire 2025 featured a flood of updates, from partnerships with Palantir and Perplexity to sweeping changes in pricing and packaging. But the real story was SAP’s repositioning of AI as the enterprise operating system. Learn more in this SAP Sapphire 2025 review.
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IBM Think 2025: A Bold Step Toward AI-First Enterprise Transformation

Ted Schadler May 27, 2025
Get Forrester's five key takeaways from the recent IBM Think 2025 event and our five pieces of advice for technology leaders based on what we heard.
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Microsoft Races To Reassure Anxious Tech Execs In Europe

Dario Maisto May 12, 2025
Increasing geopolitical volatility has characterized the last three years in Europe and is reaching new heights. Learn what Microsoft has committed to do and what tech executives should watch out for.
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Driving IT Excellence With AIOps: Key Insights For Future Success

Carlos Casanova May 5, 2025
Discover how AIOps revolutionizes IT operations with essential functionalities, advanced capabilities, and strategies to overcome adoption challenges, as detailed in Forrester’s “Drive IT Excellence with AIOps” report.

New For 2026! Tech Budget Planning Guide + Workbook

Simplify your 2026 tech budget planning! Download our guide and workbook for recommendations, benchmarks, and actionable templates to help you assess, prioritize, and implement investments.

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Transforming Enterprise Business Apps With Powerful AI Ecosystems And Marketplaces

Linda Ivy-Rosser April 18, 2025
We can’t emphasize enough the importance of interconnected networks and ecosystems to the enterprise application software market. Industry cloud providers and hyperscalers possess several key advantages in nurturing and leading these innovation networks. So what does this acceleration of AI software and services on industry cloud and hyperscaler marketplaces mean? Well, it depends on the […]
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XR Steps Back, AI Steps Up: The Shake-Up In Our 2025 Emerging Technologies

Brian Hopkins April 14, 2025
Forrester’s 2025 top 10 emerging technologies report reveals a major shift in the tech landscape, driven by AI acceleration and changing market dynamics. Longtime list members extended reality and Zero Trust edge are stepping back, making room for two fast-moving innovations — one of which was virtually unknown just a year ago. The earlier release gives tech leaders more time to strategize and align with upcoming breakthroughs in AI and beyond.
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From First Touch To Automated Engagement: The Evolving Front Office

Kate Leggett April 8, 2025
The Forrester Wave™: Customer Relationship Management Software, Q1 2025, our latest evaluation of CRM providers, shows a market on the cusp of change.
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