financial services

Financial services firms are under pressure as more investors choose a self-directed approach and shift their money toward emergent fintech disruptors. Discover how financial services firms can evolve to stay competitive, win business, and leverage CX to succeed.

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In The AI Era, Banks Need Dynamic Platforms — Results From The Forrester Wave™: Digital Banking Engagement Platforms, Q2 2026

Peter Wannemacher 23 hours ago
To compete for customers and grow profitably, banks need the ability to adjust as much and as fast as required at any given moment. Leading digital banking engagement platforms (DBEPs) make that possible. My new report, The Forrester Wave™: Digital Banking Engagement Platforms, Q2 2026, reveals insights about the current AI and technology landscape in […]
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How AI Is Rearchitecting Lending

Zhi Ying Barry 2 days ago
Lending Is Reaching An Inflection Point More than 80% of financial services (FS) AI decision‑makers plan to increase investments in both predictive AI and generative AI (genAI), with most firms expecting double‑digit growth. The immediate focus for the majority of FS leaders remains pragmatic: scaling origination, reducing friction caused by handoffs, and improving risk control. […]
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Beyond Chatbots: Designing Conversational Banking Experiences That Scale

Aurelie L'Hostis 5 days ago
Learn how banks can scale conversational experiences at CX Summit EMEA 2026.
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Banks Are Leaving A Billion-Dollar SMB Segment On The Table

Pushpa Marwal April 9, 2026
Banks believe they understand small business risk. They don’t — what they actually understand is paperwork. Every day, revenue‑generating small businesses are declined, downgraded, or quietly pushed away — not because they are unstable but because they don’t resemble the customers that banking systems were designed to recognize. Each rejection reinforces a costly illusion: that […]
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How CommBank Blends Customer, Digital, And AI Leadership

Zhi Ying Barry April 2, 2026
Cowritten with Janis Teo, senior research associate Five months ago, I published a blog post about banking’s new power role, the chief digital, data, and AI officer, an executive mandate designed not just for a simple consolidation for efficiency but to unify digital, data, and AI around a single strategic vision for growth, decision-making, and […]
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Banks Are Losing Their Place In Small Business Decisions — Here’s How To Reclaim It

Pushpa Marwal March 23, 2026
Small businesses face more volatility than ever, yet banks are becoming less present at the moments when owners make critical financial choices. This growing gap is why relationship sovereignty in small business banking has become the defining challenge for 2026. Small business owners now rely on the platforms they use every day — accounting, payroll, […]
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Intelligent Finance: From Digital Experiences To AI‑Orchestrated Financial Outcomes

Aurelie L'Hostis March 19, 2026
Explore Forrester’s intelligent finance research and learn how financial services leaders can deliver AI‑orchestrated financial outcomes.
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The Consent Deficit: RBI’s Draft Responsible Business Conduct Directions Turn Misselling Into A Proof Problem

Pushpa Marwal March 16, 2026
India’s misselling problem is no longer being treated as a training lapse or “rogue agent” issue. The Finance Minister has publicly stated that misselling is an offence: not a training failure, not a rogue agent problem — an offence, with institutional accountability attached and welcomed, tighter Reserve Bank of India (RBI) guidance. RBI’s responsible business […]
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Unified Financial Crime Management Is Not Just For Small And Regional Banks

Andras Cser March 11, 2026
Fraud management and anti-money laundering (AML) solutions share common traits and requirements: Both are about risk scoring of entities (names, phone numbers, email addresses, accounts) and routing and investigating alerts and cases to AI agents and human investigators. While smaller, regional financial institutions (FIs) and insurers have always been motivated to consolidate tools and resources […]
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FinovateEurope 2026: From AI Hype To Bank‑Ready Execution

Aurelie L'Hostis February 12, 2026
FinovateEurope 2026 marks the shift from AI hype to bank‑ready execution, with agentic AI, fraud intelligence, and governed innovation.
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US Financial Services Tech Spending Hits $495 Billion

Zhi Ying Barry February 10, 2026
Financial services firms are increasing tech spending faster than the market average, signaling a deliberate bet that technology is a strategic lever and not a discretionary cost.
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Forrester’s Digital Success Benchmark — How Leaders Should Use It

Zhi Ying Barry January 28, 2026
Organizations need digital metrics to track the success of their digital strategy. These metrics articulate intended outcomes and provide a yardstick for measuring progress. Many organizations use digital success metrics to compare themselves against their peers, but outperforming — or underperforming — these metrics isn’t the end goal. The real value of benchmarks lies in […]
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Capital One’s Acquisition Of Brex Signals A New Era For B2B Fintech

Meng Liu January 26, 2026
From Prediction To Reality: B2B Fintech Brex Acquired By Capital One Capital One’s acquisition of BlueTarp Financial in 2019 bolstered its B2B financing and trade credit solutions for business sellers (from the AR perspective). Now, with the acquisition of Brex, Capital One completes a crucial piece for B2B buyers in the AP process. This landmark […]
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DBS Bank’s Billion-Dollar AI Dream — Realized

Tom Mouhsian January 22, 2026
Around this time two years ago, I published a blog announcing my report, Case Study: DBS Bank’s Billion-Dollar AI Banking Dream. It detailed how this Singaporean bank built and directed its AI capabilities to benefit its customers, business lines, employees, and shareholders. The total economic value the bank had derived that year (i.e., by end […]
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Conversational Banking: The New Gateway To Digital Banking Experiences

Aurelie L'Hostis January 19, 2026
Explore how conversational banking is reshaping customer engagement and redefining banks’ strategic priorities.
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Who’s Leading In UK Investment Firms’ Total Experience

Aurelie L'Hostis January 19, 2026
Discover which UK investment firms lead Forrester’s Total Experience Score and how brand and customer experience shape loyalty and competitive advantage.
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Thriving Amid Disruption: Key Banking Insights To Kick-Start 2026

Aurelie L'Hostis January 12, 2026
Discover key banking trends from 2025 and predictions for 2026. Stay ahead with insights on digital banking, customer experience, and AI.

 

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Architecting Agility: Decoupled Banking Systems Will Be The Key To Success In 2026

JT Thykattil December 17, 2025
I spent this past year advising our clients at major banking and financial institutions globally about their banking architecture, their priorities, and their challenges. Additionally, I’ve traveled to and been engaged in key industry events such as Finovate, Finacle Conclave, Sibos, Money20/20, Temenos Community Forum, and Georgetown University’s Financial Markets Quality Conference, where I’ve been […]
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Death, Taxes, And Estate Settlement: The Unholy Trinity Of Stress

David Hoffman November 21, 2025
When it comes to estate settlement, customers want three things from their banks: clear guidance, responsive service, and digital tools that work. Banks have an opportunity to step up and make estate settlement less painful. Find out how to get started.
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Announcing The Forrester Wave™: Enterprise Fraud Management Solutions In Asia Pacific, Q4 2025

Meng Liu November 11, 2025
Fraud in Asia Pacific (APAC) is evolving at breakneck speed. New payment methods are rapidly becoming new attack surfaces: Instant payment systems such as PayNow and UPI are now mainstream, stablecoins are gaining traction for cross-border transfers, and fraudsters are weaponizing AI-driven scams like deepfakes and social engineering.
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