predictive analytics

You can’t see into the future (yet), but with predictive analytics you can make an educated guess. Read the latest on predictive analytics technologies, vendor selection, and use cases.

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Insights

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The Future Of BI: Augmented And Personalized

Boris Evelson October 28, 2021
Will AI change how users gain insights from their BI platforms? The answer is ... complicated. Join us at Data Strategy & Insights to find out more.
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Blog

Connected Insurance: Reality Or Hype?

Jeffery Williams August 16, 2021
I speak often with clients about the role of technology in insurance. Of the many innovations we discuss, connected insurance may be the most polarizing. Connected insurance (CI) is nascent across most insurance lines. But evolving consumer preferences and increasing competition from digital-first startups require forward-thinking insurers to harness emerging technology and invest in CI […]
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Predictions 2022 Live

Chart a bold path to success in 2022. Hear our predictions for the year ahead.

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Open Finance Will Reshape The Relationship Between Banks And Their Customers

Jacob Morgan August 11, 2021
Learn the two crucial factors that will determine the pace and scale of open finance's opportunity.
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Amplify Intelligence With AI And Analytics — Forrester’s Virtual Data & Insights Forum, October 13–15

Boris Evelson October 5, 2020
They say data is the new oil. They say data is the new currency. They say data is the key competitive differentiator. All true. But reality is sobering: Only 7% of firms report advanced, insights-driven practices. Respondents to the same survey claimed that less than half (49%) of all business decisions in their enterprise are […]
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Blog

BI Is Dead; Long Live BI

Boris Evelson September 21, 2020
Enterprise BI is not dead, It's alive and thriving. But there are changes ahead. Learn about five of them here.
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Blog

The 37 Major Machine-Learning Tools For 2020

Kjell Carlsson, Ph.D. May 27, 2020
Enterprises need more artificial intelligence and machine-learning (ML) solutions to drive value, transform their businesses, and outperform the competition. But firms find it challenging to navigate the lifecycle of developing, deploying, and maintaining their ML models and AI solutions. A key problem? They don’t have the right PAML (predictive analytics and machine learning) solutions that […]
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Blog

The Rise Of The New Talent Networks

Mark Brandau April 7, 2020
We’ve learned a lot in the past 60 days and will continue to learn more as COVID-19’s impact on organizations and their workforces unfolds over the coming weeks and months. One of the things we do know is that organizations are rethinking short- and-long term workforce strategies. Depending on the industry you’re in, a weighted […]
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European Predictions 2022

Visit our resource hub to discover the key trends impacting European businesses in 2022.

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Healthcare CRMs Are The Key To Unlocking The Digital Front Door: Takeaways From The Forrester Wave™

Arielle Trzcinski March 12, 2020
Healthcare organizations (HCOs) should look to healthcare customer relationship management systems (CRMs) to enable their “digital front door” strategy and meet the growing demands of their customers for a great experience — both digitally and beyond. The recently published report, “The Forrester Wave™: Healthcare CRM Providers, Q1 2020,” identified the seven most significant players in […]
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Blog

The Insights Beat: Stay On Course With Smart Data And Analytics Choices

Srividya Sridharan March 10, 2020
As companies navigate through murky waters amid global health and economic headwinds, as a data and analytics leader, it may feel like there are many things that are out of your hands today. As you weather these conditions, it is still important to chart a steady course and be laser-focused on the parts you can […]
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Blog

Predictions 2020: Approaches To Customer Insights Evolve

Gene Leganza October 30, 2019
The coming year will bring changes in approaches to deriving customer insights. Only some firms will succeed.
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Blog

Predictions 2020: AI Aspirations Will Both Sizzle And Simmer

Srividya Sridharan October 30, 2019
In 2020, companies will become laser-focused on AI value and accelerate adoption. Get Forrester's top three predictions for AI in 2020.
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Blog

Voice Of The Attendee: Data And Analytics Strategy, AI/ML, CX, And Growth

Srividya Sridharan October 22, 2019
Learn the topics that data professionals want to hear about most at the upcoming Data Strategy & Insights Forum.
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See the future and gain a competitive advantage for 2022

Discover 12 trends our research reveals will matter most next year. Download our Predictions 2022 Guide.

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Data Strategy & Insights 2019: The Data And Analytics Leader — Reinvented

Brandon Purcell September 13, 2019

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Data Strategy & Insights 2019: Reimagine To Reinvent

Srividya Sridharan September 5, 2019

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Blog

Forrester 2019 Enterprise BI Platform Wave™ Evaluations — Research Update

Boris Evelson July 29, 2019
Forrester has just published 2019 refreshes of our enterprise business intelligence (BI) platform Wave™ evaluations. As the BI market and the technology continue to evolve, so does our research. This year, we emphasized: New market segmentation by both vendor-managed and client-managed platforms, which roughly equate to on-premises and cloud-based platforms, respectively, but not quite. Since […]
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Video

AutoML Is A Must-Have For Scaling Machine Learning Across The Enterprise

Kjell Carlsson, Ph.D. July 12, 2019
Automated machine learning (autoML) can unleash the power of ML throughout your enterprise. But only when you have the right use cases and the right vendors.
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Blog

Game Of (Rods And) Cones: Will Computer Vision Rule The Enterprise?

Kjell Carlsson, Ph.D. June 20, 2019
(Jeremy Vale coauthored this post.) Brace yourself: Computer vision is coming. “The Long Night” is finally over, and enterprises see the opportunity more clearly than ever. With AI replacing biological rods and cones, computer vision is now a must-have weapon in every firm’s arsenal. Computer vision solutions are spreading like wildfire. While use cases such […]
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Blog

A New Rhythm In HCM

Mark Brandau June 13, 2019
Maybe I’ve been in the software world for too long. Or maybe I’m a product of my earlier years. You might remember the old Russian proverb, “Doveryai, no proveryai,” which President Reagan made famous in the context of nuclear disarmament. Translated: “Trust, but verify.” Either way, I’m curious about a lot of things, question everything, […]
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Blog

The Insights Beat: Save Your Data Strategy From A Nosedive

Srividya Sridharan June 12, 2019
(Jeremy Vale and Paolo Santamaria contributed to this post.) This month’s Insights Beat focuses on the latest research in our insights-driven playbook; showcases multiple data, analytics, and machine-learning vendor evaluations; and shines a light on B2B analytics techniques. Is Your Data Strategy Lacking? Time To Sound The Alarm In order to compete in the age of […]
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Blog

Impressions From Alibaba’s Computing Conference

Dan Bieler October 8, 2018
Alibaba has become one of the world’s most fascinating and cutting-edge technology businesses — and is key to understanding where the digital era is heading.
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