promoted

Posts tagged with this will be displayed in the filter section of the Featured Insights page

Insights

Blog

Is Your Data Culture Future Fit Or Foolish?

Kim Herrington July 15, 2022
Learn how to create a scalable data culture in your organization in this sneak peek of our upcoming Technology & Innovation North America event.
Blog

Prime Day 2022: How 115 Retailers And Brands Competed With Amazon This Year

Nicole Murgia July 14, 2022
Many retailers and brands piggybacked on Amazon's big event this year. Learn what our analysis of this retailer activity revealed.
Blog

The B2B Sales Leader’s Strategy Guide For Economic Downturns

Nancy Maluso July 12, 2022
Discover actions you can take now to position your organization for a fast recovery.
Blog

Five Straightforward Steps To Identify A Strong Product Vision

Allie Mellen July 12, 2022
A security vendor's product vision can make or break client loyalty. Learn what to look for in evaluating vendors' product visions.
Blog

Blockchain For CEOs

George Colony July 12, 2022
Learn what it is, what it does, and what it means for your organization today and in the future.
Blog

How To Kick-Start Your Innovation For Creating An Environmentally Sustainable Enterprise

Bernhard Schaffrik July 11, 2022
Technologies such as cloud computing or energy consumption monitoring only marginally support sustainability efforts in traditional IT. How can R&D units and innovation leaders make the innovation process more environmentally friendly?
Blog

Exercise Executive Empathy To Get Stakeholders Excited About CX

Su Doyle July 8, 2022
How can CX leaders gain funding? Develop executive empathy: Determine stakeholder priorities, connect CX to these existing priorities, and communicate the value of CX.
Blog

Metaverse-Like Experiences: Is Novelty Enough? A Look At ESPN’s Fifty/50 World

Julie Ask July 8, 2022
ESPN Edge built the interactive, 3D environment Fifty/50 World to celebrate 50 years of Title IX. Learn what a Gen X consumer — and a sophisticated 13-year-old user of online 3D immersive gaming and entertainment platforms — thought of the experience.
Blog

The Forrester Technology Strategy Impact Award Semifinalists For North America

Frederic Giron July 6, 2022
Drum roll, please! We announce the 10 semifinalists for the prestigious Forrester Technology Strategy Impact Award 2022 for North America!
Blog

Digital Platforms And Cloud — Looking Beyond The Buzzwords

Dario Maisto July 6, 2022
Two vital questions come up repeatedly in client conversations about digital platforms and the cloud. We dig into those here.
Blog

Firms Struggle To Embed Sustainability In Customer Journeys

Thomas Husson July 5, 2022
Many CX pros miss the sustainability opportunity. Read examples of companies embedding sustainability at different customer journey stages.
Blog

DevOps 2030: People, Practices, And Platforms

Charles Betz June 30, 2022
When we imagine the future of DevOps, we see three primary vectors of evolution: people, practices, and platforms.
Blog

Healthcare Providers Must Embrace Precision Medicine Or Risk Losing A Competitive Edge

Alexander Shlyankevich June 29, 2022
The age of personalized medicine is here. Read about three obstacles that healthcare providers need to overcome to adopt it.
Blog

The Interminable Wait: The NIST Post-Quantum Competition

Sandy Carielli June 29, 2022
While we wait to learn the winners, here's a bit of history.
Blog

B2B Firms: Adopt A Bespoke Approach When Collecting Feedback From Large, Complex Clients

Maxie Schmidt June 28, 2022
B2B firms work hard to build relationships with their clients. Yet the way they collect feedback and measure CX can undermine that work.
Blog

COVID-Related Absenteeism Is Costing Your Business Money

J.P. Gownder June 22, 2022
Many organizations are ill-equipped to manage the problem. Yet it's the sort of systemic risk that leaders need to be ready to face.
Blog

What’s New In EMEA Mobile Banking

Oliwia Berdak June 21, 2022
Mobile banking apps are a crucial component of the overall banking experience. To identify mobile banking best practices, we reviewed the mobile apps of 13 EMEA banking brands in March and April of 2022 for both functionality and user experience.
Blog

Manage Your Martech, Or It Will Manage You

Joe Stanhope June 17, 2022
Your marketing strategy is DOA without the tech to back it up. That means CMOs can’t afford to take a passive approach to martech.
Blog

Time For A Digital Experience Transformation

Ted Schadler June 16, 2022
It’s time for a bigger, bolder approach to digital experiences that marshals the entire value of your company and ecosystems.
Blog

Practice Empathy To Reduce Insider Risk

Joseph Blankenship June 15, 2022
Companies announcing layoffs need to pay attention to insider risk. Showing compassion and communicating openly can help.