Sustainability

Forrester provides the latest insights about sustainability and mitigating environmental risk, including the effects of climate change and extreme weather.

Insights

Blog

The Time To Act On Inclusive Finance Is Now

Aurelie L'Hostis 11 hours ago
To drive inclusive finance, financial services firms need to offer suitable, accessible, fair, and equitable (SAFE) financial products and services.
Blog

Top Five Most Critical CMO Priorities For B2C Brands

Mike Proulx 6 days ago
Today, we have fresh data from Forrester’s Q2 B2C Marketing CMO Pulse Survey, 2022 — a cross-industry survey among 153 US B2C marketing executives, VP and above, at brands with at least 500 employees. We provided a list of 13 trending marketing priorities and asked respondents to indicate the degree to which each is a […]

The Future Of Business Is Sustainability

Explore insights on how to navigate the business risks posed by climate change.

Blog

Europese consumenten hechten steeds meer waarde aan duurzaamheid

Michelle Beeson May 9, 2022
Post van gastblogger Melissa Chaudet, senior onderzoeksmedewerker. Het is geen geheim dat Europese consumenten zich steeds meer zorgen maken over de impact van hun consumptie op het milieu. Forrester heeft onlangs nieuw onderzoek uitgevoerd om een beeld te krijgen van de verwachtingen en houding van Europese consumenten ten aan zien van duurzaamheid. Dit waren de bevindingen: […]
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How Sales Can Make Your Sustainability Sustainable

Anne Slough April 22, 2022
The concept of “sustainability,” as we know it today, was first introduced in 1987 in the famous Brundtland (for Dr. Gro Harlem Brundtland) Report produced by several countries for the UN. The report defined sustainable development as meeting “the needs of the present without compromising the ability of future generations to meet their own needs” […]
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The Risk Of Greenwashing: One Step Forward For The Cause, Two Steps Back For The Environment

Alla Valente April 21, 2022
The theme for Earth Day 2022 is “Invest In Our Planet.” In the leadup to the main event on April 22, it’s not unusual for scores of companies big and small and newcomers and household names in every industry to take to social media to highlight their efforts for investing in our planet. After all, […]
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Embolden Your Sustainability Program With A Bias To Action

Michael Barnes April 20, 2022
The timing for this year’s Earth Day couldn’t be better. As countries across the world celebrate, the urgency for firms to act has reached a fever pitch. As noted by National Geographic on April 5, when citing findings from the UN’s Intergovernmental Panel on Climate Change (IPCC), “unless global greenhouse gas emissions peak no later […]
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Jekyll And Hyde: The Dual Role Of Emerging Technologies In Sustainability

Abhijit Sunil April 20, 2022
The dual roles of eight popular emerging technologies and explains how to use them to advance environmental sustainability goals.

The ROI Of Sustainability

Whether you’re a producer of technology or a consumer of it, your entire organisation is affected by the strength of your sustainability strategy.

Blog

UK Investors Begin To Put Their Money Behind Sustainability

Ryan Skinner April 20, 2022
The average retail investor often doesn’t know how their funds are connected to the underlying economic activity that they finance. Especially in the UK, where many or even most investors are salting away money in a managed pension fund, they will spare few thoughts to where it’s invested, provided it gives a handsome, low-risk return. […]
Blog

Integrate Sustainability Into Your Value Proposition

Jan Sythoff April 12, 2022
Environmental considerations are increasingly important for organizations when deciding on IT and technology-related investments. Many IT and technology solutions can have a positive environmental impact, which bears underscoring to stakeholders — most notably, to customers.
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Five Findings From FinovateEurope 2022

Oliwia Berdak March 25, 2022
Read the key findings from FinovateEurope 2022, including thoughts on what's hot in fintech, sustainable finance, open finance, and digital transformation.
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Forr The Planet: Intervju om hållbarhet – Ericsson

Abhijit Sunil March 23, 2022
(Foto: Abhinav Sunil) Eftersom telekombranschen tillhandahåller stamnät för uppkoppling och nätverksinfrastruktur har denna bransch hamnat i rampljuset när det gäller hållbarhet. Nu när 5G är här, vad kan vi göra för att se till att de nya nätverken är så energieffektiva som möjligt? Jag pratade med Heather Johnson, VP för sustainability and corporate responsibility på Ericsson, […]
Blog

European Consumers Drive The Sustainability Demand

Michelle Beeson March 16, 2022
Guest blog post by Melissa Chaudet, senior research associate. It’s no secret that European consumers are increasingly concerned about the environmental impact of their consumption habits. We’ve recently conducted net-new data research to gain a snapshot of European consumers’ environmental expectations and attitudes. We found that they: Actively seek more environmentally friendly options when shopping. […]

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Unlocking The Power Of Purpose For B2B Leadership

Nancy Maluso March 9, 2022

Blog

In 2022, Banks Are Refocusing Their Efforts On Innovation, Sustainability, And IT Improvements

Aurelie L'Hostis February 11, 2022
In 2022, banks are refocusing their efforts on innovation, sustainability, and IT improvements.
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Forr The Planet: Sustainability Interview Series — Ericsson

Abhijit Sunil January 19, 2022
(Photo by Abhinav Sunil) As the key backbone provider for connectivity and network infrastructure, the telecommunications industry has been in a spotlight for sustainability. With the advent of 5G, what can we do to build our new networks to be as energy-efficient as possible? I talked to Ericsson’s Heather Johnson, VP for sustainability and corporate […]
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The Green Consumer Paradox

Thomas Husson December 16, 2021
Consumers constantly trade sustainability for price, speed, performance, or convenience; even the so-called “green consumers” do. Understand the five most common barriers to sustainable purchasing that generate cognitive dissonance
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Four Sustainable Finance Takeaways From COP26

Ryan Skinner November 19, 2021
If COP26 isn’t remembered for an ambitious deal (like Paris or Kyoto), it might be remembered as the finance COP. Learn four key takeaways for business and finance leaders.
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Predictions 2022: Top-Tier Manufacturers Will Prioritize Creativity And Sustainability

Paul Miller November 11, 2021
Supply shortages. Sustainability pressures. Geopolitical tensions. Find out how manufacturers will respond to these unique challenges in our 2021 manufacturing predictions.
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What The US Infrastructure Bill Means To You

Renee Murphy November 10, 2021
After months of negotiations in Congress, the Infrastructure Investment and Jobs Act is about to become law. This new law will address specifics such as climate change, sustainability, and cybersecurity that all have specific requirements which, in turn, will drive your policy and regulation in the future. If you do business with the US federal […]
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Rethinking The “S” In ESG: The Inclusive Finance Imperative

Aurelie L'Hostis November 10, 2021
Forward-thinking financial services firms that foster digital equity and inclusive finance through innovation to drive sustainable growth will gain a competitive advantage and grow faster.
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