vendor selection
Vendor selection is crucial to the success of your business. Read practical advice on choosing the right technology solution or provider.
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Splunk Is Good For Cisco, But Cisco Needs To Convince Splunk Customers That Cisco Is Good For Them
On September 21, Cisco announced its intention to buy Splunk for $28 billion in cash, its largest acquisition ever and fourth this year. This is a massive investment and win for Cisco from two perspectives: observability and security. Cisco’s full-stack observability platform could catapult into relevance against established competitors overnight. Similarly, on the security side, […]
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The Forrester Wave™: Commerce Search And Product Discovery, Q3 2023, Surfaces The Challenges Of AI Unchecked
Our just-published Forrester Wave™ delivers the first evaluation of the commerce search and product discovery market, featuring the 10 leading vendors in the space.
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Improve Your Loyalty Results With A Loyalty Services Provider
Does your brand employ a loyalty services provider in addition to a loyalty technology provider? If not, you should consider it. Brands continue to increase spend on loyalty technology and programs, but they often don’t tie their loyalty initiatives to broader corporate goals, negatively impacting their success. Services providers help here. This blog answers key […]
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SAP To Raise On-Premise Annual Support Fees An Average Of 5% Effective January 2024
Continuing the latest trend in price increases by major enterprise software vendors, SAP announced on July 26, 2023, that it will increase the annual support fees for SAP support agreements by roughly 5.0% (by local CPI rates, capped to 5%). This is on top of the previous increase announced in 2022 for an average support […]
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Annual Planning 2024: Now Is The Time For Tech Leaders To Reinvigorate Their Role In The Growth Agenda
For 2023, Forrester recommended a steadfast approach to technology decisions to reconcile any hasty investments made in the pandemic years. With that work now forming the foundation for future business growth, it’s time to accelerate into 2024 with a pragmatic approach to innovation. Learn three key areas where you should focus your 2024 tech spend.
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What Type Of Intent Data Provider Is Best For Your B2B Business?
In the recent Forrester Wave™ evaluation covering B2B intent data providers, we identified four primary business models among intent data providers. Understanding the differing focuses of these business models can help you build your shortlist of potential intent providers.
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Announcing The Forrester Wave™: Process-Centric AI For IT Operations (AIOps), Q2 2023
The Forrester Wave™: Process-Centric AI For IT Operations (AIOps), Q2 2023, evaluated 11 vendors on 30 different capabilities. Read the report to see which vendor came out on top with the highest-ranked capabilities for the broadest set of organizations.
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What’s New In Software Pricing And Contract Negotiation Success
In 2023, the tech sector is seeing shrinking growth, pressure on profits, and price hikes. Understandably, there are a lot of questions around what these price changes mean and how contract negotiations should be approached amid this uncertainty.
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The CLM Market Is Ripe For Disruption, And 13 Vendors Vie To Lead The Charge
When thinking of markets on the cusp of disruption, legal tech — and especially contract lifecycle management — is not likely what comes to mind. But it should. Here's why.
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Search, The Next Big Category In Commerce Tech, Is Crucial To CX And Success
Our newly-published Vendor Landscape for Commerce Search and Product Discovery lists the 28 most notable vendors in the space and details the 10 most important use cases they’re focusing on for clients today.
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Prove Your Extended Supply Chain Sustainability
Supply chain sustainability is a top priority. In Forrester’s analysis of the Fortune Global 200 companies, 61% of the surveyed enterprises have a named sustainability lead, and 51% have scope 1 and 2 carbon-neutral goals. But Forrester clients often ask which of the competing supply chain certifications is best for them, because there are so […]
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The Forrester Wave™: B2B Event Management Technology, Q1 2023 — A New Digital Era For B2B Events
The Forrester Wave™: B2B Event Management Technology, Q1 2023, reveals a massive change in the event tech market over the past three years. Events have transitioned from an in-person-centric event world pre-pandemic to one that now incorporates a wider range of digitally driven event experiences. Selecting the right technology provider is crucial, but with the […]
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Forrester’s Process Intelligence Landscape Preview — Three Primary Trends To Watch
The rise of automation adoption has led to technology leaders rediscovering process analysis and improvement to scale automation beyond tasks toward end-to-end process automation. So the time is right for us to dive into the process intelligence software market and provide a landscape of relevant vendors as well as technology and adoption trends. The Process Intelligence […]
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What’s Up With SAP’s Cloudification Strategy In Europe?
Hear what customers are saying about the new SAP cloud strategy at the DSAG’s Technology Days event in Mannheim, Germany.
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A Greener Future For Infrastructure Automation
Imagine spending most of your time during the peak of a New England winter researching for a Forrester Wave™ evaluation on a topic (infrastructure automation) that is hotter than ever. Is it a coincidence, or did we time it precisely to publish the report at the onset of spring? I think the latter. 😊 The […]
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Take Control Of Your DAM Experience
With enterprises migrating to digital business models, there is immense demand on your content teams to produce highly dynamic, engaging, and interactive content while strictly managing spend. Your teams are creating content at a rapid pace to keep up with changing consumer demands and demographics, but it is hard for them to collaborate and efficiently […]
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Announcing A New Forrester Wave™ Evaluation Covering Commerce Search And Product Discovery
Our new commerce search landscape report publishes in just a few weeks. It features a long list of vendors and illustrates the functions and use cases that digital businesses can expect from them. I am thrilled to announce that our Forrester Wave™ evaluation analyzing this market will follow this year, covering the latest major commerce tech spin-off market!
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Flexible Loyalty Technology Solutions Power Profitable Loyalty Programs
As brands contend with rising media costs, changing consumer behavior, and, for some, lackluster sales results, they continue to invest in consumer loyalty programs and technology solutions to help them engage and retain consumers. In fact, 53% of B2C marketing decision-makers plan to increase their spend on loyalty technology this year. But economic uncertainty adds […]
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It’s Time To Move To A Business-Value-Aligned Tech Stack — Introducing The Strategic Technology Selection Guides For Enterprise Leaders
This series helps technology and digital business leaders think beyond traditional software selection methods and master the fundamentals.
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Announcing The Forrester Wave™: Artificial Intelligence For IT Operations (AIOps), Q4 2022
The Forrester Wave™: Artificial Intelligence For IT Operations, Q4 2022 evaluated 11 vendors on 35 different capabilities. Read the report to see the vendor that came out on top with the highest-ranked capabilities for the broadest set of organizations.
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