vendor selection

Vendor selection is a tricky business, one that is crucial to the success of your business. Read practical advice on choosing the right solution.

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Announcing The First And Only Evaluative Research On XDR — The Forrester New Wave™: Extended Detection And Response (XDR) Providers, Q4 2021

Allie Mellen 3 days ago
Over the past three years, there’s been no shortage of hot takes on XDR. From a plethora of vendors across industries to security luminaries laying claim to the term, opinions abound. Yet, until recently, no research established a firm definition of XDR, let alone conducted evaluative research on XDR vendor capabilities. That is why I […]
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Promotions And Offer Management Providers Want To Help You Deliver Personalized And Compelling Incentives

Mary Pilecki August 11, 2021
Have you noticed the growing link between commerce and loyalty? Forrester has, and we’ve set out to explore it. Our first deep dive was into promotions and offer management tools, which we define as: Software that helps businesses personalize, distribute, automate, and track promotions, incentives, and other offers across digital and physical touchpoints. We included […]
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Technology & Innovation APAC, October 19–20, 2021

Join our top analysts, industry thought leaders and hundreds of your peers to explore how creativity can help you drive competitive advantage in an era of rising digital sameness.

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Selecting The Right Consulting Partner For Your Innovation Efforts

Dan Bieler July 5, 2021
The goal of innovation consulting is to boost competitive advantage, drive greater differentiation, improve operational efficiencies, create great customer experiences, and streamline innovation project management. Key
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The Forrester Wave™: Content Platforms, Q2 2021 Is Live — ECM Continues Its Evolution

Cheryl McKinnon June 14, 2021
The latest edition of “The Forrester Wave™: Content Platforms, Q2 2021” is now available to Forrester clients! The enterprise content management (ECM) market continues its evolution, with vendors stepping up their investments in cloud-first, flexible platforms. While many vendors still offer products that can be deployed on-premises or in a hosted model, cloud has become […]
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Future Fit Companies Build Success Through Partner Ecosystems

Ted Schadler June 10, 2021
Struggling to achieve breakthrough levels of innovation? VP, Principal Analyst Ted Schadler explains how to maximize creativity through co-innovation with partners.
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Reboot Your Marketing Strategy With Cross-Channel Campaign Management

Rusty Warner April 29, 2021
Done right, CCCM delivers more than outbound campaigns. In this Forrester Wave™, we compare CCCM solutions from enterprise marketing software suite vendors.
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Order Management And Retail: A Love Story (Or: Key Findings From The 2021 OMS Forrester Wave™)

Emily Pfeiffer April 28, 2021
2020 was the year that every digital business fell in love with their order management system (OMS). With the pandemic exacerbating the need for diverse and effective fulfillment options, retailers and vendors were forced to innovate — and innovate quickly. As a sign of the times: A year ago, there were a handful of little-known […]
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“Winning” MITRE ATT&CK, Losing Sight Of Customers

Jeff Pollard April 22, 2021
Are the results of a MITRE ATT&CK evaluation a good gauge of a vendor's effectiveness? Maybe. Vice President and Principal Analyst Jeff Pollard explains how to use the results in your vendor analysis.
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GRC Platforms: What You Need To Know Before You Buy

Alla Valente April 13, 2021
Businesses always need to adapt their operations to changing circumstances, and the pandemic has only exacerbated the need to rethink risk management strategies. COVID-19 has simultaneously highlighted the necessity of risk management and exposed the gaps that exist in many governance, risk, and compliance (GRC) programs today. The pandemic also accelerated digital strategy and transformation […]
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DDoS Protection Vendors Introduce Welcome Pricing Innovations

David Holmes March 31, 2021
A few weeks back, in our DDoS Wave launch blog, we promised you a whole blog dedicated just to DDoS protection pricing innovations. Forrester recently published “The Forrester Wave™: DDoS Mitigation Solutions, Q1 2021,” in which we evaluated the 11 most significant distributed denial-of-service (DDoS) vendors on the planet. During our research, we found some […]
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Key Takeaways From The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021

Laura Ramos March 9, 2021
In Forrester’s recently published report, “The Forrester Wave™: B2B Marketing Events Management Solutions, Q1 2021,” we evaluated the 14 most significant ones — 6Connex, Bizzabo, CadmiumCD, Certain, Circa, Cvent, Hubb, Intrado, Kaltura, meetyoo, ON24, RainFocus, Splash, and SpotMe — against 28 criteria. We also interviewed or surveyed more than 40 reference customers of these vendors. […]
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Microsoft Is Now A Cybersecurity Behemoth

Jeff Pollard January 27, 2021
Microsoft has achieved its goal of being a mega-security vendor. For Microsoft competitors — which is almost every vendor — this also makes the company an existential threat.
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Announcing The Forrester Wave™: Insights-Driven Business Process Outsourcing, Q4 2020

Leslie Joseph December 2, 2020
Buyer demand for greater value from insights and technology such as RPA, data science, machine learning, and advanced analytics are forcing both classical BPO and omnichannel BPO vendors to retool themselves into insights-driven BPO's.
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TIBCO’s Acquisition Of Information Builders Signals More BI Market Consolidation

Boris Evelson October 22, 2020
The business intelligence (BI) vendor consolidation trend that started earlier in 2019 continues. Today, TIBCO announced its intent to acquire Information Builders, Inc. (IBI) — one of the oldest players in the market. Want to get the real sense of how far back IBI goes? It was one of the first vendors to offer reporting and analytics on mainframes! It still does, and it’s quite a unique capability today, only […]
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Explore Real-Time Interaction Management Solution Options With The Latest Forrester Wave™

Rusty Warner October 20, 2020
My colleague Joe Stanhope and I have previously written about “The Future Of Enterprise Marketing Technology” and how it hinges on marketing alignment with customer experience (CX) strategies. To be successful, marketers must orchestrate personalized experiences that deliver value in their customers’ moments of need. But brands must “Align Strategy And Technology To Deliver Next-Gen […]
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Merchant Payment Providers: Key Takeaways From The Forrester Wave™ (Q3 2020)

Lily Varon September 23, 2020
For our latest evaluation in the merchant payment provider space, Forrester identified 10 leading vendors and spent the last four months analyzing their offerings via a combination of briefings, demos, capability assessments, and customer reference checks. Specifically, we evaluated ACI Worldwide, Adyen, Cybersource, Fiserv, Global Payments, J.P. Morgan, PayPal, Stripe, Worldline, and Worldpay from FIS. […]
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NVIDIA Arms Itself To Terminate Intel’s Processor Dominance

Glenn O'Donnell September 16, 2020
NVIDIA just announced that it plans to acquire Arm Limited from SoftBank for $40 billion. The combination aims to conquer the enormous compute market that has long been dominated by the x86 architecture (and, thus, Intel and AMD). The x86 platform remains the leader in PCs and data centers, but the future growth prospects lie […]
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The SEO Platform Landscape Is A Cheese Board Of Point Solutions

Collin Colburn September 9, 2020
With advertising budgets cut, SEO strategy is more important now than ever before. Learn three key takeaways from the new Forrester Wave report on SEO platforms.
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Why Choosing a Localization Vendor Is Like Dating

Kathleen Pierce September 3, 2020
For global companies, reputation in the regions requires a great localization vendor, but it can be hard to find the right match. Kathleen Pierce explains why past performance is no guarantee of future success, and how to identify the right partner for your needs.
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Troubled Times Test Traditional Tech Titans

Glenn O'Donnell August 13, 2020
Spending on core infrastructure is dropping and the large technology firms will have to rise to the challenge. Find out how long the impact of the pandemic will be.
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