Home > Who We Serve > Data, AI, And Analytics Leaders

Data, AI, And Analytics Leaders

Drive Growth Through Trusted AI Insights

Delivering AI-powered insights that drive business growth requires a comprehensive strategy that aligns data, technology, and business leaders. To be successful, these leaders must find ways to expand their organizational influence, build trust in their work, and enable the business to make better decisions.

Discover How Forrester Can Help

Challenges You Face

Today’s data, AI, and analytics leaders often struggle to drive significant business impact because their role and function may not be clearly defined, limiting their influence across their organization. Forrester can help address these and other significant challenges, including:

  • Overcoming organizational silos to align business units and functions around data and AI.
  • Implementing data governance effectively.
  • Defining career development tracks to retain skilled data, AI, and analytics professionals.
  • Balancing emerging technology and innovation with practical goals and implementation.
  • Clearly defining your role and responsibilities to avoid overlap with other positions.

How Forrester Helps You Drive Business Results

Forrester empowers data, AI, and analytics leaders to build and implement strategies that will scale data and AI efforts and align your organization around a data-driven culture.

Bold Solutions Fit For You

Forrester helps data, AI, and analytics leaders and their teams deliver consistent data strategies that align to business goals while embracing the future of data and AI with clarity and confidence.

Create Business Value From Trusted Data And AI

Forrester Decisions for Data, AI & Analytics helps enterprise data and technology leaders create business value from trusted data, build the foundation to scale AI, and cultivate a data-driven culture with urgency.

Learn More
Blog

Redesign B2B2C Digital Strategy For The AI Era

Arielle Trzcinski 3 hours ago
AI is compressing consumer discovery, decision-making, and service into fewer, faster, and increasingly invisible moments. Answer engines and AI agents now decide what customers see — or don’t. Long-standing assumptions about how brands (the first “B”), intermediaries (the middle “B”), and customers (the “C”) create value no longer apply. Rather than layer AI onto existing […]
Read More
Blog

If Your Employees Aren’t Ready For AI, Neither Is Your Business

Jobina Gonsalves 1 day ago
Success with AI rests on having a workforce that’s equipped and excited to use it. Forrester’s recent experience launching an AI learning program offers some valuable lessons.
Read More
Blog

Freshworks Signals A More Practical Future For AI Service Management

Julie Mohr 3 days ago
Freshworks’ latest announcements reflect a broader shift in service management AI from feature expansion to operational practicality. The real differentiator is no longer whether a vendor offers generative or agentic capabilities but whether those capabilities can be adopted quickly, grounded in strong context, and sustained within day-to-day service environments.
Read More
Blog

Zendesk Relate 2026 Showed Why Agentic Customer Service Starts With Knowledge

Julie Mohr 3 days ago
Zendesk Relate 2026 showed that agentic customer service depends on structured knowledge, new service engineering roles, and operational readiness for AI execution.
Read More
Blog

Findings From The Forrester Wave™: Document Mining And Analytics Platforms, Q2 2026

Boris Evelson May 21, 2026
The Forrester Wave™: Document Mining And Analytics Platforms, Q2 2026 highlights a market that is broad, fragmented, and rapidly evolving — where success depends less on vendor selection alone and more on precise alignment to use cases, document types, and architectural choices. While innovation around agentic AI and LLMs is accelerating, most organizations are still […]
Read More
Blog

AI Will Reshape Customer Service Jobs In Dramatic Ways

Kate Leggett May 20, 2026
As automation takes on more interactions and even replaces certain supervisory functions, human work is shifting from handling requests to managing, training, and optimizing AI. The result: fewer traditional roles, but a greater need for higher-value skills.
Read More
Discover More Insights For Data, AI, And Analytics Leaders

Upcoming Events For Data, AI, And Analytics Leaders 

AI Forum Singapore

Singapore

AI Forum Sydney

Sydney

Technology & Innovation Forum Central

Austin

Technology & Innovation Forum EMEA

London

Technology & Innovation Forum East

New York City

Meet Our Technology Analysts 

Srividya Sridharan

VP, Group Director

Ron Woerner

Senior Consultant

Martha Bennett

VP, Principal Analyst

Sudha Maheshwari

VP, Research Director

How can we help?

Fill out the form, and we will contact you.

0/500 Max characters reached

Thanks, we will be in touch soon.

Ready to learn more now? Give us a call:

Americas: +1 615.395.3401
EMEA: +44 (0) 2073 237741
Asia Pacific: +65 6426 7060