Blog
AWS’s re:Invent New York is a smaller cousin to its mega-conference in the late fall in Las Vegas, so most big announcements tend to wait until that event, but Agentic AI won’t wait, despite its relatively modest take up to date. AWS’s key announcement was Bedrock Agent Core intended to redress a perceived market imbalance […]
Blog
2025 marks the 28th year of Black Hat and—although it remains on the edgier side of corporate-focused cybersecurity conferences—it sometimes feels like the event is considering completely ditching its hoodie in favor of a collared shirt. While even a cursory glance at the Briefings agenda will confirm that offensive security is still the conference’s heart […]
Blog
The struggle to balance single and multi-sourcing decisions is pervasive. Because service engagement decisions are fragmented across the organization and made at the portfolio level—not the enterprise level—companies are constantly at odds. IT is often focused on consolidation, while business functions establish new relationships. This creates a strategic disconnect. We need a new management model […]
Podcast
As customers’ expectations shift due to their adoption of new technologies, organizations need to adapt. TCQ, Forrester’s Technology Change Quotient, measures the readiness of employees, teams, and organizations to adapt to technology in a way that drives productivity, creativity, and inventiveness. J. P. Gownder, VP, Principal Analyst joins us to explain how. Featuring: J. P. […]
Blog
What we’re now observing in Southeast Asia is a more nuanced and strategically driven “diverse cloud” approach that directly addresses concerns around US foreign policy uncertainty and the imperative for localized data control.
Blog
Visibility, prioritization, and remediation will always be the foundation of your proactive program, but many orgs still struggle to optimize all three principles in an integrated fashion. Learn how to prepare your security teams for the future of proactive security in this preview of a keynote at our upcoming Security & Risk Summit.
Blog
It’s hard for marketers to keep track of the tools and platforms designed to help brands understand their consumers. As the demand for a more holistic view of the consumer and speed to insight grows, so does the scope of the platforms that support these needs. One notable shift has been the transformation of social […]
Blog
Find out why governments are increasingly recognizing that connected intelligence is the key to unlocking more responsive, efficient, and impactful public services.
Blog
As cyber regulations continue to multiply, cyber and risk professionals need to make choices about how they comply with cyber regulations that conflict with each other. Find out how generative AI can help in this preview of our upcoming Security & Risk Summit.
Blog
Enterprises must transform traditional infrastructure into strategic platforms that drive innovation, resilience, and adaptability to address the agentic era. Learn why well-aligned, future-proof infrastructure is key to enabling intelligent business ecosystems and achieving enterprise goals in this preview of our upcoming Technology & Innovation Summit.
Blog
Since its launch, human risk management has blossomed into a distinct and expanding market, attracting the interest and budget of many organizations. Learn about the fast evolution of HRM in this preview of our upcoming Security & Risk Summit.
Blog
The promise of AI-centric service desks has moved from theoretical blueprint to operational reality. After extensive research with early adopters across multiple industries, the results reveal a complex landscape where gains are marred with implementation challenges that many organizations didn’t anticipate. While the AI revolution may promise immediate and dramatic results, early adopters paint a […]
Blog
CRM marketing services may be a mouthful, but this market encompasses a broad range of capabilities: combining data, customer insights, and technology to infuse first-party data across the customer lifecycle. As brands strive to deliver data-driven campaigns and personalized experiences, B2C CRM marketing services have responded in kind, expanding from direct mail and email marketing […]
Blog
Windows 11’s new Quick Machine Recovery and kernel-space security changes mark a turning point in enterprise resilience. As Windows 10 nears retirement, these features offer IT leaders compelling reasons to upgrade beyond just compliance.
Blog
Learn how increased complexity and additional market factors led us to rethink the title of our upcoming Forrester Landscape report on digital sovereignty platforms
Blog
Most CX teams still fall short in getting stakeholders to act on insights, Forrester’s 2025 global survey shows. Learn about the problem areas and how to move past them.
Blog
If you are a security or technology leader in state or local government, you might be looking at the influx of quantum security readiness guidelines with trepidation. Ask yourself and your team these three questions to figure out what to do next.
Blog
Learn three important factors to consider when planning a privileged identity management (PIM) deployment or enhancement in this preview of our new report on the PIM solution market.
Blog
A new era in B2B sales is unfolding, driven by generative and agentic AI. As seller roles merge and AI agents become co-sellers, organizations must rethink how they structure teams, engage buyers, and compete in increasingly networked ecosystems. Learn how AI is reshaping the future of sales.
Blog
AI agents are augmenting the B2B GTM workforce — and workflows — at a rapid pace. Get to know them and their capabilities better at our B2B Summit EMEA event.