The challenge for high tech firms: Ditch the buzzwords, move past product talk, and develop a deep understanding of the issues and challenges of the buyers you are trying to serve. Read our advice.
Great Product Leaders Multiply The Effectiveness Of Good Culture And Practice
An Inspiring Leader Can Make All The Difference The relative quiet in Western Europe at the beginning of World War II — a period that was known as the “Phoney War” — was shattered on May 10, 1940, when the German Army began to pour into Belgium, Luxembourg, the Netherlands, and thereafter into France. That […]
What’s Up With SAP’s Cloudification Strategy In Europe?
Hear what customers are saying about the new SAP cloud strategy at the DSAG’s Technology Days event in Mannheim, Germany.
Transform Tech Into A Business Enabler
Attend Technology & Innovation North America to discover new ways to use technology to create an engine of strong, sustainable, customer-focused business growth.
The OMS Market Is A Battleground — The Latest Forrester Wave™ Shows Fierce Competition
Our just-published The Forrester Wave™: Order Management Systems, Q2 2023, illustrates a fractured market of eight order management system vendors, all racing to match an unprecedented rate of change.
The Banking Crisis Will Send New Ripples Through Tech Budgets
The banking crisis will send ripples through the tech industry and budgets, which have already been weakened by layoffs in the first quarter of 2023.
Futureproof Your Tech Workforce With A Skills-Based Talent Model
Watch this webinar to explore a skills-based hiring model for creating an adaptive pool of tech talent – so you can compete in the fast-paced tech landscape.
The Software Industry Trends That Matter In 2023
Forrester unpacked the nine most important software trends in 2023 and what they mean for technology executives. Here is a preview.
What Q4 Software Vendors’ Earnings Mean For Technology Executives
What can tech leaders learn from software vendors' Q4 earnings reports? Get three key takeaways from Forrester's recent review.
Break Free From The Tech Talent Squeeze
Join us for a webinar to explore a skills-based hiring model for creating an adaptive pool of tech talent – so you can compete in the fast-paced tech landscape.
Unpacking Forrester’s 2023 Tech Leader Predictions
An unpredictable economy will spur some unexpected changes in the technology space in 2023. Stay one step ahead of them as VP, Senior Research Director Matt Guarini reviews our 2023 predictions for tech leaders.
Tech Companies May Be Laying Off Employees, But Tech Workers Are Still In Demand
Demand for tech talent remains extremely high, despite the high-profile layoffs in the tech sector.
Predictions 2023: Future Fit Tech Leaders Will Seize The Day In Tough Economic Times
Where Tech Leaders Should Focus Spend In 2023
Where should technology leaders focus their 2023 investments? In this episode, VP, Research Director Chris Gardner and Principal Analyst Chris Gilchrist review the recommendations in Forrester’s new planning guides for technology leaders.
Tackling Technology’s Trust Problem
What can be done to address a growing lack of trust in technology? Principal Analyst Sara Watson digs into the causes of this issue and provides some examples of firms taking proactive steps to minimize its impact.
Short On Skilled Tech Talent?
Get ahead of the talent crunch with our four-step guide to building adaptive pools of tech talent by focusing on finding skills instead of hiring for roles.
What The Massive US CHIPS Act Means To You
President Biden just signed the CHIPS for America Act into law as part of a larger $280 billion CHIPS and Science Act appropriation. This “CHIPS Act” allocates $54.2 billion in funding to support US domestic technology innovation, primarily aimed at the semiconductor industry. Much of the lobbying that brought this act to reality is focused […]
How To Kick-Start Your Innovation For Creating An Environmentally Sustainable Enterprise
Technologies such as cloud computing or energy consumption monitoring only marginally support sustainability efforts in traditional IT. How can R&D units and innovation leaders make the innovation process more environmentally friendly?
The Two Sides Of Technology’s Environmental Impact
Is emerging tech the cause of or the solution to the climate crisis? The answer is complicated. In this episode, Analyst Abhijit Sunil and VP, Research Director Glenn O’Donnell debate the benefits and impacts of emerging tech on the environment.
Will Web3 Live Up To Its Promise?
Web3 proponents have a grand vision of a fairer internet. But will it ever become reality? VP, Principal Analyst Martha Bennett examines both sides of this complex question.
FAQ: Forrester Global Technology Awards
Learn the details about Forrester’s Global Technology Awards and determine if your technology organization should submit an entry.
Unlock The Secret To 2023 Tech Success
Attend our predictions webinar on overcoming resource constraints with a focus on resiliency and talent.
European Skill Clusters: A Solution To The Tech Talent Crunch?
With the tech talent crunch in Europe creating urgent challenges, business and technology leaders are looking beyond their local regions to fill their skills gaps. On this episode, Principal Analyst Dan Bieler and VP, Research Director James McQuivey discuss a new report that identifies and ranks Europe’s top talent regions, or “skill clusters.”
CES 2022: It’s Back, It’s Live, And It’s Reshaping Brand Experience
Get a detailed look at what you can expect at the upcoming CES 2022 event in Las Vegas.