operationalizing innovation
When innovation happens in a silo, it fails to gain traction across the enterprise. Read our insights to learn the benefits of operationalizing innovation across all roles and functions in the enterprise.
Insights
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The Future Is Now With AIOps: Transforming IT Operations In Volatile Times
AIOps is changing the game for IT teams — helping them make smarter decisions, bounce back faster from issues, and keep customers happy. Find out how businesses are using it to stay ahead in today’s fast-moving world.
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Key Questions Dominating The Innovation Agenda
While we receive many client inquiries on best practices for innovation management, there have been four recurring categories of inquiries lately that dominate our client conversations.
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The Rise Of Digital Coworkers: Moveworks Bets Big On AI Agents
Moveworks’ global event in San Jose marked a major inflection point in enterprise AI with the announcement of Agent Studio, Plugin Workspace, and an AI Agent Marketplace — all part of its strategy to become the go-to platform for building business-ready AI agents. Analysts Julie Mohr and Rowan Curran provide their insights on the announcements. […]
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XR Steps Back, AI Steps Up: The Shake-Up In Our 2025 Emerging Technologies
Forrester’s 2025 top 10 emerging technologies report reveals a major shift in the tech landscape, driven by AI acceleration and changing market dynamics. Longtime list members extended reality and Zero Trust edge are stepping back, making room for two fast-moving innovations — one of which was virtually unknown just a year ago. The earlier release gives tech leaders more time to strategize and align with upcoming breakthroughs in AI and beyond.
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Where Governance Goes Wrong: You Must Make Data Governance A Cultural Competency
Most governance programs focus on control but fail to embed governance into the organization’s culture and decision-making process. They lack the human-centered roles that make governance successful.
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Unlocking Go-To-Market Momentum Through Strategic Campaign Alignment
Learn how using an integrated campaign framework delivers greater efficiency and impact. And get a preview of how Workday used the Forrester Campaign Framework to improve and accelerate business outcomes.
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The Key To AI Success? Don’t Start With The Technology
With all the relentless buzz about AI, it’s easy to start with the tool and then go searching for a way to use it. The problem with that is you’re letting the technology, not your customers and your goals, drive your strategy. Set your company up for success with AI by following these steps.
Scale Your AI Strategy To Maximize ROI
Unlock the blueprint for AI success. Discover how to align strategy, prioritize impactful use cases, and close the talent gap — everything you need to expedite ROI and achieve tangible success through AI.
Blog
Navigating The Convergence Of Edge Computing, IoT, And OT With AIOps
By providing contextualization within the larger IT estate, AIOps ensures seamless performance, enhanced security, and operational efficiency. Learn more in the final blog in this series.
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Embracing AIOps: Revolutionizing DevOps And Agile Methodologies
Learn how AIOps can significantly enhance the efficiency, speed, and reliability of software development and deployment processes.
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Transforming Enterprise Networks With AIOps: A New Era Of Intelligent Connectivity
Learn how AIOps provides real-time contextualization and insights across the IT estate, ensuring that network infrastructure operates at peak efficiency in serving business needs.
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VivaTech & The New French Tech Next40/120: When AI Meets Green Tech
Paris will be the center of innovation and technology this week. Get a unique preview of the 2024 edition of the VivaTech conference in Paris.
Blog
A Match Made In Plastic? Capital One’s Quest To Acquire Discover
Capital One’s plan to acquire Discover will change the shape of the financial services landscape (though not the fundamental forces that drive growth and success — but more on that later). To help you understand the implications of the proposed merger, Forrester took a deep dive into our research and data (full report for clients […]
Three Bold Ways To Spotlight Your Tech Excellence
Seize your chance to earn a prestigious Forrester award for innovation in tech strategy, enterprise architecture, or data & AI. Elevate your team and show the world what true trailblazers look like.
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Get The Recognition Your Company And IT Organization Deserve With The Forrester Technology Strategy Impact Award
With deadlines approaching, learn the benefits of entering a submission to the Forrester Technology Strategy Impact Awards.
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Your Employees Aren’t Ready For AI — Prepare Them With AIQ
Generative AI is everywhere, but employees don't have the skills to use it productively. Here are the skills they need to succeed.
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Technology Strategy Impact Award: A Guide To A Standout Submission
The deadline to submit an entry for this year’s Technology Strategy Impact Award is approaching. Learn more about the award and find out what makes a strong submission.
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Call For Entries: Forrester Technology Awards, 2024
We’re now accepting nominations for our Technology Strategy Impact and Enterprise Architecture Awards across the NA, EMEA, and APAC regions. Learn more about the awards and how to apply in this post.
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Tap Into The Potential Of Synthetic Data For AIOps
Learn how leveraging synthetic data can help with the critical time to realize AIOps value, such as autoremediation capabilities and enhanced decision-making.
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Winning At Digital: Building A Purposeful Digital Marketing Team
Learn how to communicate the capabilities and competencies needed to deliver compelling digital customer experiences and advance your business strategy.
Webinar
Spark An Innovation Culture With Design Thinking
Learn how CX leaders can use design thinking to create a culture of innovation and differentiate on superior CX action that anticipates and delivers on customers’ needs.
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Forrester’s 2023 Technology Strategy Impact Awards Winner And Finalists For APAC
Congratulations to the winner and three finalists for Forrester’s Technology Strategy Impact Awards for the APAC region.
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