Business Intelligence
Better ways of doing business are locked up in your company’s data. Business intelligence can play the role of Rosetta Stone. Read best practices for selecting and orchestrating business intelligence software.
Insights
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Actionable Insights And Metrics That Unlock Channel Sales Growth
Importance Of Channel Sales Metrics Today, actionable insights are the backbone of channel sales organizations. Collecting the right data and transforming it into actionable insights enables channel sales leaders to spot risks, find opportunities for growth, and make smarter decisions. In other words, tracking the right metrics could mean the difference between hitting your channel […]
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Data Into Dollars: Can You Turn Your Data Into Revenue?
Forrester's research shows that advanced insights-driven businesses were 8.5 times more likely to report at least 20% revenue growth in 2021.
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Meet The Analyst Covering Data Storytelling, Data Literacy, And Data Leadership: Kim Herrington
Tell Us About Yourself I help people seek, solicit, and speak data and information in safe-to-share environments. I can help data, technology, and business leaders influence culture change and ignite insight-driven decision-making at their organizations. I empower those at any point in their development journey to be curious, creative, critical thinkers who are undaunted by […]
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The Top Tech That Will Win Over Banks In 2022
Banks are investing in a wide range of emerging technologies. Not all have equal potential today. Find out what’s hot and what’s not.
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Don’t Set Yourself Up To Fail: Move Away From Marketing Sourcing Metrics
Sourcing metrics provide precious little insight. Why do marketing leaders and teams still embrace them as the primary gauge of their success?
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The Future Of BI — No, It’s Not As Simple As “The Dashboards Are Dead”
BI is alive, but its adoption needs some help. Learn the three reasons why businesses struggle to get more mileage from their business intelligence applications.
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Build Your Insights Capabilities To Leapfrog Competition
Insights are critical for delivering the experiences that customers demand. Learn what it takes to become a more insights-driven business.
Predictions 2022 Live
Chart a bold path to success in 2022. Hear our predictions for the year ahead.
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Asking The Right Questions For B2B Marketing ROI
How should marketers calculate the efficiency of their spend? The answer may not be immediately obvious — but it may also be simpler you think.
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Long-Form Natural Language Generation Is In Play This Week
A Forrester recommendation in a recent report is coming to fruition. In our Augmented BI Holds New Promises, But It’s Still Early Days report, we recommended to “find the right balance between customization and automation in NLG.” We also described two forms of natural language generation (NLG) for analytics: short-form NLG — automated but limited […]
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Lemonade’s Acquisition Of Metromile: Start Your Engines! The Race For Digital Insurance Supremacy Just Took A New Turn
Talk about timing. Last week, Lemonade revealed Lemonade Car, its entry into auto insurance. This week, it announced the acquisition of Metromile, one of the largest usage-based auto insurers in the world. Insurance technology (insurtech) M&A has been strong, but admittedly, I didn’t expect to see a transaction like this so soon. But I suppose […]
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The Future Of BI: Augmented And Personalized
Will AI change how users gain insights from their BI platforms? The answer is ... complicated. Join us at Data Strategy & Insights to find out more.
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Connected Insurance: Reality Or Hype?
I speak often with clients about the role of technology in insurance. Of the many innovations we discuss, connected insurance may be the most polarizing. Connected insurance (CI) is nascent across most insurance lines. But evolving consumer preferences and increasing competition from digital-first startups require forward-thinking insurers to harness emerging technology and invest in CI […]
European Predictions 2022
Visit our resource hub to discover the key trends impacting European businesses in 2022.
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The BI Fabric Baby Is Slowly But Surely Growing Up
BI fabric has been growing, but slowly. Learn the five architectures and technologies where it's expanding most.
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Four Themes Will Shape The Future Of Insurance
Technology alone won't drive sustainable competitive advantages. Partnerships, people, products, and processes will factor heavily into four themes that will shape the future of insurance.
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Push-Down Query Capabilities: Five Questions To Ask Your Cloud BI Provider
Learn how to balance your need for a hybrid environment with the benefits of an elastic cloud-based BI platform.
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Le CDO Prend Sa Place Autour de la Table
De plus en plus, les CDOs rejoignent la table des comités exécutifs d’entreprise. Maintenant, il faut qu’ils comprennent ce qu’on attend d’eux. Le monde a changé, et les décideurs dans les sociétés l’ont bien compris. Ils cherchent des indices qui peuvent les aider à mieux comprendre le nouveau contexte dans lequel ils opèrent. Ils ont […]
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TIBCO’s Acquisition Of Information Builders Signals More BI Market Consolidation
The business intelligence (BI) vendor consolidation trend that started earlier in 2019 continues. Today, TIBCO announced its intent to acquire Information Builders, Inc. (IBI) — one of the oldest players in the market. Want to get the real sense of how far back IBI goes? It was one of the first vendors to offer reporting and analytics on mainframes! It still does, and it’s quite a unique capability today, only […]
See the future and gain a competitive advantage for 2022
Discover 12 trends our research reveals will matter most this year. Download our Predictions 2022 Guide.
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Amplify Intelligence With AI And Analytics — Forrester’s Virtual Data & Insights Forum, October 13–15
They say data is the new oil. They say data is the new currency. They say data is the key competitive differentiator. All true. But reality is sobering: Only 7% of firms report advanced, insights-driven practices. Respondents to the same survey claimed that less than half (49%) of all business decisions in their enterprise are […]
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BI Is Dead; Long Live BI
Enterprise BI is not dead, It's alive and thriving. But there are changes ahead. Learn about five of them here.
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What We Talk About When We Talk About Insights
What exactly is an "insight"? Analyst Brandon Purcell previews Forrester's new Periodic Table of Insights which will be unveiled at the upcoming Data Strategy & Insights live virtual event.
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