Data Governance
Learn about the latest trends in data governance and how best practices can improve data management and control within your organization.
Insights
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Get From Data To Decisions Faster With Our New Data, AI & Analytics Service
Data and AI leaders today must create business value from trusted data, build the foundation to scale AI, and cultivate a data-driven culture. To help them meet these challenges, Forrester is launching Forrester Decisions for Data, AI & Analytics. Learn more about this new service and how it can benefit your organization.
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The 10 Most Important Cloud Trends For 2024
Curious about the top cloud trends in 2024? Learn three of the top 10 cloud trends for 2024 in this preview of a new report.
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Level Up Your AI Data Maturity At Forrester’s Technology & Innovation Summit North America
Struggling to effectively process, analyze, and utilize constantly changing data spread across various systems? Learn three key competencies to help develop a data maturity plan of action in this preview of an upcoming workshop.
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Announcing The Modern Application Development Services Landscape, Q3 2024
Modern Application Development Services Defined Clients want more autonomy to better control their own innovation and development capabilities to build modern and up-to-date custom applications. In Forrester’s Priorities Survey, 2024, 64% of business and technology professionals said that bringing more development in-house would be a high or critical priority for their IT organization over the […]
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Wasn’t Generative AI Supposed To Disrupt Business Intelligence?
Generative AI was supposed to disrupt how we analyze data using BI tools. Find out why that hasn't happened yet.
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Struggling With B2B Data Quality? Let Me Guess …
Over the years, Forrester analysts have helped thousands of B2B clients grapple with data quality challenges. Across those highly custom sets of business issues, a few clear patterns have emerged.
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Improving B2B Data Quality: Changing The Tires On A Moving Car
Managing data quality requires a defined strategy to tackle data management, domain insight gathering, and team enablement, with planning cycles focused on governance, compliance, and technology.
What’s Your 2025 Budget Plan For AI, Software, & Tech Debt?
Attend our LIVE webinar on Sept. 24! Hear analyst insights on where to invest, divest, and experiment with 2025 tech and security budgets for maximum business impact.
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Forrester’s AI Webinar Series: Navigate The Choppy And Exciting Waters Of Enterprise AI
AI is having — and will continue to have — a profound impact on how data scientists, software engineers, and other job functions perform their roles. Get tips on how to define, build, and implement your enterprise AI strategy with the help of Forrester's AI Advantage client webinar series.
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Unleash The Power Of Tech: Technology & Innovation Summit North America
Technology and data leaders are at a pivotal moment, being pressed to chart a path that capitalizes on new and emerging technology to drive meaningful business results. Learn how Forrester’s annual Technology & Innovation Summit North America can help you get there.
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Modernize Your Cloud Governance To Match Today’s Cloud Strategy
As the cloud landscape adapts to new changes, there is a renewed interest in cloud governance programs. But implementation of cloud governance may prove to be more difficult than expected. Find out why.
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Low AIQ Threatens Employees, Customers, And Your AI Initiatives
Most leaders underestimate the amount of training and upskilling their employees need to productively use AI tools. That miscalculation puts organizations at risk. Learn how to avoid the risks of Low AIQ.
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The DOJ And SEC Acknowledge That AI Amplifies Harm And Signal Stiffer Sentences
Following comments from the DOJ and SEC, tech leaders are more concerned about keeping up with new AI regulations and guidelines. Learn four key steps your enterprise can take to prepare.
From AI To Cloud: Where To Invest In 2025
Tech infrastructure budgets are rising, but businesses want outcomes from every dollar spent. Optimize your 2025 budget using insights from our tech infrastructure Planning Guide.
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Data Quality Is Now The Primary Factor Limiting GenAI Adoption
With the rapid advancement of genAI technology available to businesses even without highly specialized skills, internal data quality is now the primary limiting factor standing in the way of genAI enablement.
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Data Governance: Your Key To Unlocking An Insights-Driven Business
The key to turning data into meaningful and actionable insights across the organization lies in a frequently overlooked area — establishing a strong foundation of data governance.
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Tap Into The Potential Of Synthetic Data For AIOps
Learn how leveraging synthetic data can help with the critical time to realize AIOps value, such as autoremediation capabilities and enhanced decision-making.
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The EU Data Act Is Now In Force — What It Means For You And Your Organization
Find out what the Act means for your organization and get seven tips on what to do next.
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AWS’s Silent Nod To FinOps
Last week, Amazon.com VP and CTO Werner Vogels closed out re:Invent 2023 with his keynote address on the “frugal architect.” This isn’t the first time that Vogels has introduced this topic. In fact, it was a theme he originally introduced in 2012 that revolves around architecting with cost in mind. To me, and likely to […]
Avoid Zombie AI Projects With Our Best Practices
Download our AI myths and best practices guide. Learn how to avoid missteps, prioritize value, and move AI projects out of limbo with quick wins.
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re:Invent 2023 — Is AWS In Unfamiliar Territory As A Follower?
At AWS re:Invent 2023 the AI announcements were underwhelming despite high expectations. Find out more in this extended review of the event.
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Orbiting Back On A Year Of Generative AI As We Slingshot Ourselves Into The Future
A year after the release of ChatGPT, we take a look back at where it all started, where things stand today, and where we can expect generative AI to go in 2024 and beyond.
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Many B2B CMOs Don’t Understand The Data Requirements For GenAI
Rushing in to adopt generative AI (genAI) in marketing without setting the right foundation or assessing readiness is a mistake. Harnessing the benefits of genAI effectively requires huge amounts of data, both structured and unstructured, possibly from various different sources. Imagine this scenario: Your marketing team is working to launch a genAI-powered campaign that’s designed […]
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