Blog
Making software development easier is only part of the AI-plus-citizen development story. The movement now has another raison d'être. Find out what it is and how it could impact your ability to scale AI.
Blog
Artificial general intelligence is inevitable, progressing in stages toward autonomous, goal-driven software across domains. Learn how to focus on practical, observable criteria to plan for its impact.
Podcast
As we hurtle toward the end of August, it’s time to look toward the future. More specifically, the future of Anthropic (and other AI firms), the future of AI as a technology, and the future of the CMO role.
Blog
After being in the shadows for years, knowledge management has suddenly taken on a much more prominent role as a key strategic function.
Blog
As I move into my second six months of using AI daily, I’m convinced that its most overlooked role isn’t writing content (or even code) but creating tools. We all know how generative AI has shaken up software development, writing code at scale and collapsing cycle times. But AI isn’t just a writer — it’s a toolsmith.
Blog
AWS Summit New York City is a smaller cousin to the re:Invent mega-conference set for the late fall in Las Vegas, so most big announcements tend to wait until that event, but agentic AI won’t wait, despite its relatively modest take-up to date.
Blog
2025 marks the 28th year of Black Hat, and although it remains on the edgier side of corporate-focused cybersecurity conferences, it sometimes feels like the event is considering completely ditching its hoodie in favor of a collared shirt.
Blog
Enterprises must transform traditional infrastructure into strategic platforms that drive innovation, resilience, and adaptability to address the agentic era. Learn why well-aligned, future-proof infrastructure is key to enabling intelligent business ecosystems and achieving enterprise goals in this preview of our upcoming Technology & Innovation Summit.
Blog
The promise of AI-centric service desks has moved from theoretical blueprint to operational reality. After extensive research with early adopters across multiple industries, the results reveal a complex landscape where gains are marred with implementation challenges that many organizations didn’t anticipate.
Blog
Chat GPT-5 doesn’t have crowd-pleasing upgrades, but they do directly address operational pain points that enterprises face today with generative AI applications.
Blog
Most CX teams still fall short in getting stakeholders to act on insights, Forrester’s 2025 global survey shows. Learn about the problem areas and how to move past them.
Blog
A new era in B2B sales is unfolding, driven by generative and agentic AI. As seller roles merge and AI agents become co-sellers, organizations must rethink how they structure teams, engage buyers, and compete in increasingly networked ecosystems. Learn how AI is reshaping the future of sales.
Podcast
As the annual budgeting and planning season comes into full swing, we drill down into two unique pricing trends. We then take a detailed look at how to measure developer productivity.
Blog
As software development accelerates through AI and generative technologies developer teams need to rethink how they approach testing. Learn some of the benefits of autonomous testing platforms in this preview of a new market landscape report.
Blog
After rejecting lobbying efforts from the tech industry, the EU is moving forward with the next phase of the EU AI Act. Find out what this means for organizations leveraging AI in the EU and beyond.
Blog
Demand for new AI-driven capabilities is surging, creating unique problems for technology leaders. Find out how an AI-enabled digital employee experience strategy can help in this preview of Forrester’s upcoming Technology & Innovation Summit North America.
Blog
AI agents aren’t coming — they’re already here. And they’re not waiting for your security architecture to catch up. Learn how Forrester's new AEGIS framework can help CISOs secure, govern, and manage AI agents and agentic infrastructure.
Blog
Healthcare organizations face constant pressure to improve clinical outcomes and workforce retention amid budget constraints and market volatility. Our new research aims to help them prioritize the technologies that will have the most impact today.
Blog
AI is being marketed as a technology that will transform customer service for the better, but results are lacking. Here’s why.
Blog
Learn how Club Med designed, implemented, and continuously refined its conversational AI strategy — starting with a WhatsApp chatbot in Brazil.