Age of the Customer
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Use EO 14409 As A Canary For Enterprise PQC Migration And Procurement
On June 22, 2026, the White House issued Executive Order 14409, “Securing the Nation Against Advanced Cryptographic Attacks.” While it has direct implications for federal agencies, there are parts that are worth paying attention to for enterprise security and risk leaders. Here’s what’s worth your attention, whether or not you hold a federal contract. You […]
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EO 14409 Makes PQC Migration A Multi-Year Operational Program For Federal Security Leaders
For a private-sector CISO, Executive Order 14409, “Securing the Nation Against Advanced Cryptographic Attacks” is an additional signal and call to action. For Federal security leaders, it’s an order with your name on it. The recap on what to do is short: inventory your cryptography, name someone to run the migration, and move your priority […]
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AI Is Moving Fast, But Trust Is Struggling To Keep Up: Why Security And Risk Leaders Can’t Miss Forrester’s AI Forum
AI adoption is accelerating, but confidence in its outcomes isn’t. At Forrester’s AI Forum 2026, security and risk leaders will learn how to shift from traditional protection to a trust-and-assurance mandate — with practical frameworks, real-world perspectives, and strategies to secure an increasingly agentic enterprise while enabling innovation.
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Meta Gambles With Its Trust In Prediction Markets
Prediction markets have gone from niche curiosity to mainstream phenomenon in a remarkably short time. Trading volume on leading platforms like Kalshi and Polymarket has surged over the past year, climbing from under $5 billion per month in late 2025 to roughly $24 billion by April 2026. What began largely as a tool for political […]
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Don’t Just Hear About The IT Singularity — Work Through It At Our Austin Tech Forum
As AI becomes embedded everywhere, turning ambition into outcomes is the challenge. Learn how workshops and certifications at Technology & Innovation Forum Central help leaders build actionable strategies, test decisions, and leave with a clear plan in the IT singularity.
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Don’t Just Hear About The IT Singularity — Work Through It At Our NYC Tech Forum
Don’t just hear about the IT singularity — work through it. Discover how hands-on workshops and certifications at Technology & Innovation Forum East help technology leaders turn AI ambition into real plans, pressure-test decisions, and leave with strategies ready to execute.
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The Canary In The CDP Mine: Databricks CustomerLake Is The Litmus Test For Agentic Marketing
Databricks announced CustomerLake, a new customer data platform (CDP) offering, at its Data + AI Summit last week. Though widely anticipated, the announcement generated quite a bit of unabashed excitement and clever commentary. The enthusiasm is relatable; it’s not every day the martech industry gets a new entrant. A CDP Announcement That Isn’t Really About […]
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AI Forces A Redesign Of How Marketing And Agencies Work
As CMOs take on greater responsibility for AI-driven business outcomes, they must lead changes in how marketing is structured, executed, and measured. This is exposing a gap between what CMOs need and what traditional agencies deliver, creating an opportunity for a new class of partner focused on transformation, not just execution.
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The IT Singularity Is Here: Announcing Forrester’s 2026 Technology Events
The IT singularity is already here — and traditional IT operating models can’t keep up with an always-on, AI-driven world. Learn how technology leaders are adapting now and what it takes to turn disruption into real business advantage at Forrester’s 2026 Technology & Innovation Forums.
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Nuvei Makes Its B2B Cross-Border Payment Move: The Payoneer Acquisition
Nuvei’s planned $2.75 billion acquisition of Payoneer signals a broader shift in B2B cross-border payments. The market is moving from fragmented point solutions toward integrated finance operating platforms that combine collections, payouts, multicurrency accounts, foreign exchange (FX), settlement, compliance, and embedded financial services. The deal combines Nuvei’s strengths in merchant payment acceptance, local acquiring, card […]
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Google Goes All-In: An AI-Operated System, Not AI-Assisted Products
Will Consumers And Marketers Follow? Three years ago, Google was on the defensive. ChatGPT reset expectations for search experiences and Microsoft gained early momentum with its investments in OpenAI. Today, the answer engine race continues, but Google is back in pole position. Even with new market diversification thanks to OpenAI and Anthropic, Google remains the […]
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Cisco’s Platform Push: Big Vision, Real Questions
I wasn’t on the ground at Cisco Live in Las Vegas this year, but I stayed closely plugged in, comparing notes in real time with Joseph Blankenship, Carlos Rivera, and James Plouffe, who were navigating the show floor, breakout sessions, and keynotes (their blog on Cisco Live 2026 is coming soon!). My own take is […]
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It’s Time To Elevate Journeys Into Decision Systems
You already have journey maps. That’s not the problem. Last week, in a portfolio discussion, a team reviewed a backlog of work that was worth millions. What was missing? A clear view of which customer journeys they were improving — or breaking. When CX teams position journeys as tools or CX deliverables, they circulate journey insights […]
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Tackle Enterprise AI’s Hardest Question At Forrester’s AI Forums
Many AI efforts stall at experimentation. At Forrester’s AI Forum 2026, technology leaders will learn how to architect context, intent, and skills into an operating model that turns AI activity into measurable business outcomes.
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Building The Human Foundation For AI At CX Forum East
AI raises the stakes for experience leaders. Insights from CX Forum East show that without trust, strong data, and prepared teams, AI simply scales what’s already broken — but with the right foundation, it can unlock entirely new kinds of customer experiences.
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Call For Entries: Forrester’s B2B Forum EMEA 2026 Awards
Has your B2B organization successfully navigated complex buying dynamics to achieve results? We’d love to hear from you if so. Share your story for a chance to be honored at our B2B Forum EMEA in London.
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Governance: New Strategy, Old Hands On The Wheel …
You know the pattern: I show up, tell a story from a seat I actually sat in, and we get into what it takes to lead technology when the official playbook and the real one are two different documents. Today’s topic is governance, which I realize is not the word that makes anyone lean in. Nobody pitches “Let’s talk about […]
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US Health Insurers Show Experience Improvements
Forrester’s 2026 health insurer experience rankings signal the end of a prolonged decline — but it’s too soon to declare victory just yet. Read the takeaways from this year’s report.
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Announcing The Forrester Wave™: Accounts Payable Invoice Automation Software, Q2 2026
I’m thrilled to announce the publication of The Forrester Wave™: Accounts Payable Invoice Automation Software, Q2 2026! This is the second edition of this evaluative research (you can find the first here). This report helps our clients navigate the complexities of the rapidly evolving finance automation market and offers insights into how fast-evolving agentic AI […]
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US Banks’ Total Experience Is Improving, But Most Still Have Work To Do
Improvement is real in US banking — but fragile. Forrester’s 2026 Total Experience Score rankings show that gains in customer experience and brand perception are driven by better execution of the basics, not bold transformation. Sustaining that progress will depend on closing gaps in clarity, advice, and employee enablement.
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