Steven Peltzman
Chief Business Technology Officer
Author Insights
Blog
“Predictive” Marks A New Era In Customer Experience Management
Forrester has launched a new feature in its FeedbackNow platform that lets brands move into the predictive era of customer experience. Learn more here.
Blog
ACI ASQ Surveys + FeedbackNow = A Quest To Improve Real-Time Customer Experience
Collecting solicited feedback at the exact time passengers live the experience is the only way to truly assess the quality of that experience as it moves through all touchpoints of their journey. ACI and FeedbackNow are committed to enabling this so CX leaders can improve the passenger experience.
Blog
Airport Data Validates Need For Real-Time Customer Obsession
Airports and travel companies need to know that the desire to travel may never return to 100%; capturing the market that remains will depend on going above and beyond to provide health safety comfort. Learn how real-time feedback can help.
Blog
Real-Time, Contactless Feedback During The Pandemic
FeedbackNow by Forrester has launched new contactless feedback solutions so companies can measure and adjust their customer experiences in real-time throughout the pandemic.
Blog
Forrester.com Experienced A Cybersecurity Incident
Today, we announced that Forrester.com experienced a cybersecurity incident this week. To date, our investigation has determined that the attack was limited to research reports made available to Forrester clients on Forrester.com. There is no evidence that confidential client data, financial information, or confidential employee data was accessed or exposed as part of the incident. […]
Blog
CIOs: 5 Steps To Take Digital Disruption From Theory To Reality
As CIOs, we all know digital disruption is happening at a rampant rate. The challenge we face is moving it from theory to reality. An executive at a client company recently posed the following questions to me: “How do you actually innovate and defend against this digital disruption without blowing up the budget? How do […]
Blog
Business As Usual Not An Option For Customer-Obsessed CIOs
As Forrester’s own Chief Business Technology Officer, I’m immersed in our strategic view that consumers and businesses alike demand outstanding customer experiences and expect them more than ever before. In fact, it’s so important to us that we are being measured against the Customer Experience Index (CX Index™) on delivering a great customer experience. The trouble is I’m […]