B2B Summit
North America

B2B Marketing, Sales, & Product Leaders

May 5 – 8, 2024  |  Austin & Digital

Keynote Speakers

Guest Speakers

Geraldine Tunnell

Chief Marketing Officer,
Dell Technologies

Bob Safian

Advisor and Podcast Host,
The Flux Group

Nitin Ahuja

Senior Director of Technology Strategy,
Verizon Business

Mike Cingari

SVP - Customer Experience, Marketing Operations & Strategy,
Verizon Business

Gina Dickson

Chief Product and Marketing Officer,
DDI

Steve Runkel

Senior Vice President, Global Sales Strategy,
DDI

Jane Stinis

Head of Deal Desk Programs, Worldwide Commercial Operations,
ADP

Neel Shah

Division Vice President, Worldwide Commercial Operations,
ADP

Dan MacAvoy

Vice President of Digital Marketing,
HCLTech

Tabitha Robinson-Zogby

Senior Director of Product Management,
New York Power Authority

Mark Boothe

CMO,
Domo

Sai Koppala

Chief Marketing & Strategy Officer,
SheerID

Lyn Pangares

VP - Growth Marketing,
SheerID

Lisa Stifelman-Perry

Director of Global Partner Experience Operations,
Splunk

Chris Yeadon

Head of Global Product Marketing – Automotive,
TE Connectivity

Phillip Feger

Vice President – Sales Performance,
Penske Truck Leasing

Chris Cox

Chief Technology and Digital Officer,
KWRI

Jeannette Leong

Zendesk,

Dannielle Beaupré

Senior Director, Lifecycle Revenue Marketing & Strategic Programs,
Siemens Digital Industries Software

Jeremy Schwartz

Sr. Manager, Global Lead Management and Strategy,
Palo Alto Networks

Maria Robinson

Head of Marketing,
Reltio

Brandon Kleinman

VP Enterprise Sales,
RELTIO

Leslie Chiorazzi

Managing Partner,
CMIT Solutions

Gretchen O’Hara

Vice President of Worldwide Channels and Alliances,
Splunk

Raji Srinivasan

Jack R. Crosby Regents Chair in Business Administration,
UT Austin

​​Lynn Teo

Chief Marketing Officer,
Northwestern Mutual

Kim Lasseter

Global Director, Google Cloud Partner Advantage Program Design & Strategy,
Google Cloud

Forrester Speakers

John Arnold

John Arnold

Principal Analyst

Vicki Brown

VP, Principal Analyst

Ian Bruce

VP, Principal Analyst

Nick Buck

VP, Principal Analyst

John Buten

Principal Analyst

Beth Caplow

VP, Principal Analyst

Steven Casey

VP, Research Director

Maria Chien

VP, Principal Analyst

Nora Conklin

Principal Analyst

Kathy Contreras

VP, Principal Analyst

Laura Cross

VP, Principal Analyst

Phyllis Davidson

VP, Principal Analyst

Su Doyle

Senior Analyst

Jon Erickson

VP, Total Economic Impact (TEI)

Katie Fabiszak

Principal Analyst

Terry Flaherty

VP, Principal Analyst

Kelvin Gee

Principal Analyst

Michele Goetz

VP, Principal Analyst

Ross Graber

VP, Principal Analyst

Kim Herrington

Senior Analyst

Hannibal Scipio, II

Principal Analyst

Renee Irion

Principal Analyst

Jessie Johnson

Principal Analyst

Brett Kahnke

Principal Analyst

Vikram Krishna, Customer Experience

Vikram Krishna

Former Executive Vice President, Head of Group Marketing & Customer Experience

Katie Linford

Principal Analyst

Brigitte Majewski

VP, Research Director

Naomi Marr

Principal Analyst

Cristina De Martini

VP, Research Director

Craig Moore

VP, Principal Analyst

Robert Muñoz

VP, Principal Analyst

Peter Ostrow

VP, Principal Analyst

Kathleen Pierce

Principal Analyst

Mike Pregler

VP, Research Director

Laura Ramos

VP, Principal Analyst

Rani Salehi

Principal Analyst

Matthew Selheimer

VP, Research Director

Steve Silver

VP, Research Director

Lisa Singer

VP, Principal Analyst

Stephanie Sissler

VP, Principal Analyst

Shari Srebnick

Principal Analyst

Srividya Sridharan

VP, Group Director

Karen Tran

Principal Analyst

Katy Tynan

VP, Principal Analyst

Barry Vasudevan

VP, Principal Analyst

Brittany Viola

Analyst

Doug Washburn

VP, Research Products

Judy Weader

Principal Analyst

Barbara Winters

VP, Principal Analyst

Jenna Wohead

Director, Product Management

Eric Zines

Principal Analyst

Case Study & Spotlight Speakers

Courtney Jane Acuff

SVP, Marketing,
Ansira

Victoria Albert

VP of Marketing,
INFUSE

Gabriela Allen

Head of Demand Generation,
Verizon

Paul Ambraz

Vice President of Investment and Resource Management, IBM Marketing, Communications and Citizenship,
IBM

Brooke Anderson

Group Marketing Manager, Performance Marketing,
PitchBook

Paul Anderson

VP of Solutions Engineering,
Showpad

Angela Apple

Global Head of Sales Enablement,
Uber Eats

Sam Archbold

Sr Vice President, Digital Strategy, Analytics & Operations Corporate Segment Marketing,
U.S. Bank

Amber Armstrong

Chief Marketing Officer, Sales Cloud,
Salesforce

Andrew Au

Managing Partner,
Intercept

Josh Baez

Sr. Manager of Demand Generation,
NetLine

Sanjeev Balakrishnan

SVP, Customer Success,
Salesforce

Tessa Barron

Senior Vice President of Marketing,
ON24

Tiffany Bellah

Director, Operations Enterprise Applications,
Togetherwork

Karlyn Bentley

SVP, Client Partnership,
Ansira

Christian Bianchi

Digital Marketing Integration Manager,
Shell Energy

Ruth Bolster

Product Marketing Manager,
Salesforce

Laura Hale Brockway

ELS, Vice President of Marketing,
Texas Medical Liability Trust (TMLT)

Katie Campbell

Product Marketing Director,
Salesforce

Jennifer Cannizzaro

VP Product Marketing,
Responsive

Aristomenis Capogeannis

Senior Director, Enterprise Revenue Marketing,
NVIDIA

Melinda Chan

SVP, Marketing,
Thomson Reuters

Carolyn Wellsfry Cheng

Director, Global ABX,
Workday

Colleen Cimone

Enterprise Solution Consultant,
Mindtickle

Alexis Carroll Cline

Director of Content Strategy,
Emerald Studio

Heather Cole

Vice President, Market Insights,
Seismic

Latané Conant

Chief Revenue Officer,
6sense

Lokesh Dave

Enlyft,
CEO

Colin Day

Managing Director EMEA & Vice President Business Development,
Oktopost

Jeff Day

SVP, Marketing,
Act-On Software

Sarah Dempsey

Vice President of Marketing,
U.S. Bank

Spencer Dent

Co-CEO and Founder,
Clozd

Gurpinder Dhillon

Vice President Market Planner, S&MS Data Solutions,
Dun & Bradstreet

Noah Dinkin

Founder and CEO,
Stensul

Shannon Duffy

Chief Marketing Officer,
Asana

Margaret Anna Eliot

CMO,
pharosIQ

Dave Evatt

Senior Solutions Engineer,
Calendly

Marty Fettig

Executive Vice President of Sales,
pharosIQ

David Fortino

Chief Strategy Officer,
NetLine

Jason Garrett

VP of Sales,
Deselect

Eric Gilpin

CRO,
G2

Jason Gladu

Chief Strategy Officer,
Convertr

Travis Goodrich

SVP Global Campaign Marketing,
Salesforce

Jarod Greene

CMO,
Vivun

Ed Grossman

Co-Chair and Chief Strategy Officer,
Activate Marketing Services

Anna Harris

VP of Brand Strategy,
Ledger Bennett

Calen Holbrooks

VP, Marketing,
ZoomInfo

Carol Howley

CMO,
Exclaimer

Jessica Hreha

Head of Marketing AI Strategy and Client Transformation,
Jasper

Matt Hummel

VP of Marketing,
Pipeline360

Shafqat Islam

Chief Marketing Officer,
Optimizely

Lindsay Jensen

Sr. Director of Partner Strategy and Growth,
Impartner

Craig Johnson

SVP, Head of Industry, B2B,
Dentsu

Jen Jones

CMO,
commercetools

Linnette Jones

VP, Strategic Accounts,
Data Axle

Chip Klang

Co-Founder and CEO,
Lead2Pipeline

Sandeep Kumar

GTM Strategy and Revenue Operations Leader,
Cisco

Chris Leger

CEO,
Bython

John Lenzen

Chief Marketing Officer,
Sparq

Lissette Leonardo

Senior Operations Manager,
Monster

Helena Lewis

Helena Lewis Director of Martech, Data, and Audience,
NI

Kelly Lewis

Vice President of Revenue Enablement,
Highspot

Evan Liang

CEO,
LeanData

Tom Magadieu

Senior Director, Digital and SMB Marketing,
WEX

Kate Mahajoudeen

Senior Director, Growth Marketing,
Comcast Business

Nathan Maphet

VP, Product Management,
Salesforce

Liz McComas

Team Director, Media Direct,
ROI-DNA

Kyle McCormick

Director of Marketing Operations,
CrowdStrike

Michael McGoldrick

Vice President of Marketing,
pharosIQ

Tess Mercer

Head of Marketing Operations,
Box

Elisabeth Michaud

Sr. Director, Product Marketing,
Highspot

Matthew Miller

Global ABX Principal,
Workday

Sudeep Misra

Global Integrated Campaigns,
ServiceNow

Shane Murphy-Reuter

CMO,
Webflow

Mike Ni

CMO,
Openprise

Jerry Nichols

VP, Marketing Data, Analytics, and Insights,
Bottomline

EJ Oelling

Vice President, ABX,
6sense

Michelle Ow

Head of Studio Strategy & Ops,
Amazon Studios

Jon Perera

CMO,
Airtable

Dana Peterson

Lead, Specialist SE,
Salesforce

Christian Pieper

Senior Product Marketing Manager,
Mindtickle

Christine Polewarczyk

SVP of Product Marketing and Research,
PathFactory

Ben Pollack

Vice President of Digital Marketing,
Unisys

Kayla Prunier

AVP, New Business Director,
ZoomInfo

Tomás Puig

Founder and CEO,
Alembic Technologies, Inc.

Rose Punkunus

Founder and CEO,
Sudozi

Cristina Puscas

Account Director,
Emerald Studio

Andrew Racine

VP of Marketing,
Writer

Saima Rashid

VP, Marketing and Revenue Analytics,
6sense

Kayla Rasmussen

Senior Solutions Engineer,
Webflow

Nicola Ray

CEO,
Modern

Tim Riesterer

Chief Strategy Officer,
Corporate Visions

Eboni Ryan

VP of Marketing,
Digitalzone

Michael Schultz

CMO and ICP Evangelist,
Enlyft

Natalie Severino

VP of Product & Customer Marketing,
Sprout Social

Neha Shah

Sr. Director Product Marketing,
Salesforce

Rajul Shah

Head of Sales, Growth Products,
Zoom

Quintin Smith

Head of Product Marketing,
CaptivateIQ

Chadia Sparrer

Senior Manager,
Demand Generation at Proofpoint

Jack Speyer

Marketing Ops Director,
Iron Mountain

Scott Stano

Senior Manager for Demand Optimization in the Americas,
Iron Mountain

John Steinert

Chief Marketing Officer,
TechTarget

Gigi Stepanyan

Senior, Specialist SE,
Salesforce

John Stephens-Webb

Senior Solutions Engineer,
Webflow

Linda Su

Solutions Product Marketing Lead,
Salesloft

Hannah Swanson

Director of Marketing,
Intentsify

Tracy Swartzendruber

Vice President, Marketing – Power Generation and Oil & Gas,
GE Vernova

Tabrez Syed

Cofounder & CEO,
boxcars.ai

Kira Theuer

Regional Sales Director,
NI

Malachi Threadgill

VP of Growth and Product Marketing,
Broadvoice

Lindsey Tighgart

CMO,
Mediafly

Rowan Tonkin

CMO,
Planful

Chris Turner

,

Michael Vanderhoof

Director, Digital Experimentation, Digital Data Capture,
Charles Schwab

Anne Veit

GVP, Head of Product Strategy,
Razorfish

Andrea Vicic

Director of Product Marketing,
Knak

Megan Virtanen

Senior Vice President of Marketing,
Uberflip

Parker Walton

Senior, Specialist SE,
Salesforce

Gudrun Wetak

Head of Global Data Operations - Marketing,
Rockwell Automation

Jim Williams

CMO,
Uptempo

Mary Nell Williams

Senior, Specialist SE,
Salesforce

Geert Wirtjes

Vice President, Systems & Process Transformation,
Algolia

Holly Xiao

Director of Product Marketing,
Drift

Stephanie Zembal

Sr. Manager Channel Marketing,
Palo Alto Networks

Susan Zuzic

Sr. Director, Global Accounts,
People.ai

Advisory Board

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